Sara Blakely (1971–present) Flashcards

1
Q

What company did Sara Blakely found in 2000?

A

Spanx

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2
Q

How much savings did Sara Blakely use to start Spanx?

A

$5,000

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3
Q

What product idea sparked the creation of Spanx?

A

Cutting the feet off pantyhose for a smoother look under white pants.

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4
Q

What was Sara Blakely’s job before founding Spanx?

A

She sold fax machines door-to-door.

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5
Q

In what year did Sara Blakely become the youngest self-made female billionaire?

A

2012

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6
Q

What TV show helped boost Spanx’s popularity in its early years?

A

Oprah’s Favorite Things

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7
Q

Which major philanthropic pledge did Sara Blakely join in 2012?

A

The Giving Pledge

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8
Q

How did Sara Blakely handle marketing in the early years of Spanx?

A

She relied on word of mouth and product placement, without spending on traditional advertising.

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9
Q

Before Spanx, what profession did Sara Blakely briefly pursue to help make ends meet?

A

Stand-up comedy

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10
Q

What did Sara Blakely study at Florida State University?

A

Communications

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11
Q

Why did Sara Blakely decide not to pursue a career in law?

A

She scored poorly on the LSAT.

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12
Q

Which department store was the first to stock Spanx after Sara Blakely pitched her idea?

A

Neiman Marcus

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13
Q

What challenges did Sara Blakely face while trying to develop her Spanx prototype?

A

Rejection from manufacturers and investors.

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14
Q

How did Sara Blakely’s work revolutionize the shapewear industry?

A

She created a more comfortable and effective undergarment for women.

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15
Q

During which time period did Sara Blakely launch Spanx?

A

Late 1990s to early 2000s

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16
Q

Why is Sara Blakely considered a role model for women in business?

A

She became a self-made billionaire through creativity, perseverance, and empowering women in business.

17
Q

What did Sara Blakely pledge to do with half of her wealth?

A

Donate it to charity through the Giving Pledge.

18
Q

Which environment influenced Sara Blakely’s success with Spanx?

A

A time when female entrepreneurship and innovation were growing, and fashion norms were shifting.

19
Q

How is Sara Blakely’s legacy remembered today?

A

As a pioneer in women’s fashion and a role model for female entrepreneurs.

20
Q

What is one funny fact about Sara Blakely’s early career?

A

She worked as a stand-up comedian before founding Spanx.