1.9: Serge Moscovici et al. (1969)

Question 1

Serge Moscovici claimed that if majority influence was all-powerful, we would all what?

Answer 1

Serge Moscovici claimed that if majority influence was all-powerful, we would all:
1. Think
2. Behave
the same

Question 2

Serge Moscovici claimed that if majority influence was all-powerful, we would all think and behave the same.
Moscovici pointed out that what, like Christianity, start with what?

Answer 2

Moscovici pointed out that major social movements, like Christianity, start with:
1. An individual
Or,
2. A small group

Question 3

Serge Moscovici claimed that if majority influence was all-powerful, we would all think and behave the same.
Moscovici pointed out that major social movements, like Christianity, start with an individual or a small group and that without such influences, there would be no what in society?

Answer 3

Moscovici pointed out that:

1. Major social movements, like Christianity, start with an individual or a small group
2. Without such influences, there would be no innovation in society

Question 4

Serge Moscovici claimed that if majority influence was all-powerful, we would all think and behave the same.
Moscovici pointed out that major social movements, like Christianity, start with an individual or a small group and that without such influences, there would be no innovation in society.
Moscovici set out to do what?

Answer 4

Moscovici set out to investigate this claim

Question 5

Moscovici’s ‘blue-green slide’ study took place when?

Answer 5

Moscovici’s ‘blue-green slide’ study took place in 1969

Question 6

What was the aim of Moscovici’s ‘blue-green slide’ study?

Answer 6

The aim of Moscovici’s ‘blue-green slide’ study was to investigate the role of a consistent minority upon the opinions of a majority in an unambiguous situation

Question 7

The method and procedure of Moscovici’s ‘blue-green slide’ study was that how many participants were tested to ensure that they were not what?

Answer 7

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind

Question 8

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into how many groups of how many?

Answer 8

They were paced into 32 groups of 6

Question 9

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were what?

Answer 9

In each group, there were:

1. 4 real participants
2. 2 confederates

Question 10

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was what?

Answer 10

Participants were told that it was an investigation into perception

Question 11

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown what?

Answer 11

Each group was shown 36 blue slides

Question 12

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters doing what?

Answer 12

Each group was shown 36 blue slides, with filters varying the intensity of the colour

Question 13

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were what?

Answer 13

Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue

Question 14

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue.
In the consistent condition, condition A, what happened?

Answer 14

In the consistent condition, condition A, the confederates answered incorrectly that the slides were green

Question 15

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue.
In the consistent condition, condition A, the confederates answered incorrectly that the slides were green.
In the inconsistent condition, condition B, what happened?

Answer 15

In the inconsistent condition, condition B, the confederates said that:

1. 24 of the slides were green
2. 12 of the slides were blue

Question 16

The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue.
In the consistent condition, condition A, the confederates answered incorrectly that the slides were green.
In the inconsistent condition, condition B, the confederates said that 24 of the slides were green and 12 of the slides were blue.
How were answers given?

Answer 16

Answers were given verbally in the presence of the rest of the group

Question 17

The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of what?

Answer 17

The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of no confederates

Question 18

The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of no confederates, only what % of the participants reported any green slides?

Answer 18

The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of no confederates, only 0.25% of the participants reported any green slides

Question 19

The findings of Moscovici’s ‘blue-green slide’ study are that:

1. In a control group of no confederates, only 0.25% of the participants reported any green slides.
2. In the consistent condition, condition A, participants answered ‘green’ in what % of the trials?

Answer 19

The findings of Moscovici’s ‘blue-green slide’ study are that in the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials

Question 20

The findings of Moscovici’s ‘blue-green slide’ study are that:

1. In a control group of no confederates, only 0.25% of the participants reported any green slides.
2. In the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials, with what % of participants answering ‘green’ on at least one slide?

Answer 20

The findings of Moscovici’s ‘blue-green slide’ study are that in the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials, with 32% of participants answering ‘green’ on at least one slide

Question 21

The findings of Moscovici’s ‘blue-green slide’ study are that:

1. In a control group of no confederates, only 0.25% of the participants reported any green slides.
2. In the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials, with 32% of participants answering ‘green’ on at least one slide.
3. In the inconsistent condition, condition B, participants answered ‘green’ in what % of the trials?

Answer 21

The findings of Moscovici’s ‘blue-green slide’ study are that in the inconsistent condition, condition B, participants answered ‘green’ in 1.25% of the trials

Question 22

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is what?

Answer 22

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25%

Question 23

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows what?

Answer 23

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure:

1. It is significantly higher than the inconsistent condition figure of 1.25%
2. So shows that although minority influence is relatively small, consistency is the important variable

Question 24

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can do what?

Answer 24

Minorities can influence majorities

Question 25

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is what in their views?

Answer 25

Minority influence is strongest when the minority is consistent in their views

Question 26

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is consistent in their views.
When a minority is inconsistent in their views, they are what and have little to no what?

Answer 26

When a minority is inconsistent in their views, they:

1. Are less influential
2. Have little to no impact

Question 27

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is consistent in their views.
When a minority is inconsistent in their views, they are less influential and have little to no impact.
Example

Answer 27

For example, smoking inside public places like restaurants

Question 28

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is consistent in their views.
When a minority is inconsistent in their views, they are less influential and have little to no impact.
For example, smoking inside public places like restaurants.
A minority believed that this shouldn’t happen and now there is what in place to stop it from happening?

Answer 28

A minority believed that this shouldn’t happen and now there is legislation in place to stop it from happening

Question 29

The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Moscovici and later research highlighted the importance of what?

Answer 29

Moscovici and later research highlighted the importance of:

1. Consistency
2. Commitment
3. Flexibility

Question 30

The evaluation of Moscovici’s ‘blue-green slide’ study is that consistent minorities have even greater influence on what?

Answer 30

The evaluation of Moscovici’s ‘blue-green slide’ study is that consistent minorities have even greater influence on private attitudes

Question 31

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants did what?

Answer 31

In a separate experiment where participants gave their answers privately in another consistent condition

Question 32

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was what?

Answer 32

In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement

Question 33

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants doing what?

Answer 33

In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides

Question 34

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used what participants?

Answer 34

The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici only used female participants

Question 35

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought what?

Answer 35

The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici only used female participants, because he thought that they would be more interested in colours

Question 36

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, what?

Answer 36

The results are not, therefore, generalisable to males

Question 37

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, what suggests that females are more what?

Answer 37

Generally, however, conformity research suggests that females are more conformist

Question 38

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is what?

Answer 38

The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici’s study is unethical

Question 39

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved what?

Answer 39

The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici’s study is unethical, because it involved deceit

Question 40

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means what?

Answer 40

The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given

Question 41

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured what?

Answer 41

Participants may also have endured mild stress

Question 42

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify what?

Answer 42

The evaluation of Moscovici’s ‘blue-green slide’ study is that the study does not identify important factors in minority influence

Question 43

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify important factors in minority influence, like what?

Answer 43

The evaluation of Moscovici's 'blue-green slide' study is that the study does not identify important factors in minority influence, like:
1. Group size
2. Status
Or,
2. The degree of organisation

Question 44

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify important factors in minority influence, like group size, status or the degree of organisation.
5. What generally support Moscovici’s findings?

Answer 44

The evaluation of Moscovici’s ‘blue-green slide’ study is that research studies generally support Moscovici’s findings

Question 45

The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify important factors in minority influence, like group size, status or the degree of organisation.
5. Research studies generally support Moscovici’s findings.
Who (what year) found that minority groups that were successful in affecting majorities were what than those that were not?

Answer 45

Meyers et al. (2000) found that:
1. Minority groups that were successful in affecting majorities were more consistent
than those
2. Were not