1.9: Serge Moscovici et al. (1969) Flashcards
Serge Moscovici claimed that if majority influence was all-powerful, we would all what?
Serge Moscovici claimed that if majority influence was all-powerful, we would all:
1. Think
2. Behave
the same
Serge Moscovici claimed that if majority influence was all-powerful, we would all think and behave the same.
Moscovici pointed out that what, like Christianity, start with what?
Moscovici pointed out that major social movements, like Christianity, start with:
1. An individual
Or,
2. A small group
Serge Moscovici claimed that if majority influence was all-powerful, we would all think and behave the same.
Moscovici pointed out that major social movements, like Christianity, start with an individual or a small group and that without such influences, there would be no what in society?
Moscovici pointed out that:
- Major social movements, like Christianity, start with an individual or a small group
- Without such influences, there would be no innovation in society
Serge Moscovici claimed that if majority influence was all-powerful, we would all think and behave the same.
Moscovici pointed out that major social movements, like Christianity, start with an individual or a small group and that without such influences, there would be no innovation in society.
Moscovici set out to do what?
Moscovici set out to investigate this claim
Moscovici’s ‘blue-green slide’ study took place when?
Moscovici’s ‘blue-green slide’ study took place in 1969
What was the aim of Moscovici’s ‘blue-green slide’ study?
The aim of Moscovici’s ‘blue-green slide’ study was to investigate the role of a consistent minority upon the opinions of a majority in an unambiguous situation
The method and procedure of Moscovici’s ‘blue-green slide’ study was that how many participants were tested to ensure that they were not what?
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into how many groups of how many?
They were paced into 32 groups of 6
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were what?
In each group, there were:
- 4 real participants
- 2 confederates
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was what?
Participants were told that it was an investigation into perception
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown what?
Each group was shown 36 blue slides
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters doing what?
Each group was shown 36 blue slides, with filters varying the intensity of the colour
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were what?
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue.
In the consistent condition, condition A, what happened?
In the consistent condition, condition A, the confederates answered incorrectly that the slides were green
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue.
In the consistent condition, condition A, the confederates answered incorrectly that the slides were green.
In the inconsistent condition, condition B, what happened?
In the inconsistent condition, condition B, the confederates said that:
- 24 of the slides were green
- 12 of the slides were blue
The method and procedure of Moscovici’s ‘blue-green slide’ study was that 172 participants were tested to ensure that they were not colour blind.
They were placed into 32 groups of 6.
In each group, there were 4 real participants and 2 confederates.
Participants were told that it was an investigation into perception.
Each group was shown 36 blue slides, with filters varying the intensity of the colour, so all of the slides were different shades of blue.
In the consistent condition, condition A, the confederates answered incorrectly that the slides were green.
In the inconsistent condition, condition B, the confederates said that 24 of the slides were green and 12 of the slides were blue.
How were answers given?
Answers were given verbally in the presence of the rest of the group
The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of what?
The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of no confederates
The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of no confederates, only what % of the participants reported any green slides?
The findings of Moscovici’s ‘blue-green slide’ study are that in a control group of no confederates, only 0.25% of the participants reported any green slides
The findings of Moscovici’s ‘blue-green slide’ study are that:
- In a control group of no confederates, only 0.25% of the participants reported any green slides.
- In the consistent condition, condition A, participants answered ‘green’ in what % of the trials?
The findings of Moscovici’s ‘blue-green slide’ study are that in the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials
The findings of Moscovici’s ‘blue-green slide’ study are that:
- In a control group of no confederates, only 0.25% of the participants reported any green slides.
- In the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials, with what % of participants answering ‘green’ on at least one slide?
The findings of Moscovici’s ‘blue-green slide’ study are that in the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials, with 32% of participants answering ‘green’ on at least one slide
The findings of Moscovici’s ‘blue-green slide’ study are that:
- In a control group of no confederates, only 0.25% of the participants reported any green slides.
- In the consistent condition, condition A, participants answered ‘green’ in 8.2% of the trials, with 32% of participants answering ‘green’ on at least one slide.
- In the inconsistent condition, condition B, participants answered ‘green’ in what % of the trials?
The findings of Moscovici’s ‘blue-green slide’ study are that in the inconsistent condition, condition B, participants answered ‘green’ in 1.25% of the trials
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is what?
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25%
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows what?
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure:
- It is significantly higher than the inconsistent condition figure of 1.25%
- So shows that although minority influence is relatively small, consistency is the important variable
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can do what?
Minorities can influence majorities
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is what in their views?
Minority influence is strongest when the minority is consistent in their views
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is consistent in their views.
When a minority is inconsistent in their views, they are what and have little to no what?
When a minority is inconsistent in their views, they:
- Are less influential
- Have little to no impact
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is consistent in their views.
When a minority is inconsistent in their views, they are less influential and have little to no impact.
Example
For example, smoking inside public places like restaurants
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Minorities can influence majorities.
Minority influence is strongest when the minority is consistent in their views.
When a minority is inconsistent in their views, they are less influential and have little to no impact.
For example, smoking inside public places like restaurants.
A minority believed that this shouldn’t happen and now there is what in place to stop it from happening?
A minority believed that this shouldn’t happen and now there is legislation in place to stop it from happening
The conclusions of Moscovici’s ‘blue-green slide’ study are that although the consistent condition finding of 8.2% seeming a small figure, it is significantly higher than the inconsistent condition figure of 1.25% and so shows that although minority influence is relatively small, consistency is the important variable.
Moscovici and later research highlighted the importance of what?
Moscovici and later research highlighted the importance of:
- Consistency
- Commitment
- Flexibility
The evaluation of Moscovici’s ‘blue-green slide’ study is that consistent minorities have even greater influence on what?
The evaluation of Moscovici’s ‘blue-green slide’ study is that consistent minorities have even greater influence on private attitudes
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants did what?
In a separate experiment where participants gave their answers privately in another consistent condition
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was what?
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants doing what?
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used what participants?
The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici only used female participants
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought what?
The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici only used female participants, because he thought that they would be more interested in colours
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, what?
The results are not, therefore, generalisable to males
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, what suggests that females are more what?
Generally, however, conformity research suggests that females are more conformist
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is what?
The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici’s study is unethical
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved what?
The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici’s study is unethical, because it involved deceit
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means what?
The evaluation of Moscovici’s ‘blue-green slide’ study is that Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured what?
Participants may also have endured mild stress
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify what?
The evaluation of Moscovici’s ‘blue-green slide’ study is that the study does not identify important factors in minority influence
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify important factors in minority influence, like what?
The evaluation of Moscovici's 'blue-green slide' study is that the study does not identify important factors in minority influence, like: 1. Group size 2. Status Or, 2. The degree of organisation
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify important factors in minority influence, like group size, status or the degree of organisation.
5. What generally support Moscovici’s findings?
The evaluation of Moscovici’s ‘blue-green slide’ study is that research studies generally support Moscovici’s findings
The evaluation of Moscovici’s ‘blue-green slide’ study is that:
1. Consistent minorities have even greater influence on private attitudes.
In a separate experiment where participants gave their answers privately in another consistent condition, there was even greater agreement, with more of the participants answering ‘green’ on the slides.
2. Moscovici only used female participants, because he thought that they would be more interested in colours.
The results are not, therefore, generalisable to males.
Generally, however, conformity research suggests that females are more conformist.
3. Moscovici’s study is unethical, because it involved deceit, which means that informed consent could not be given.
Participants may also have endured mild stress.
4. The study does not identify important factors in minority influence, like group size, status or the degree of organisation.
5. Research studies generally support Moscovici’s findings.
Who (what year) found that minority groups that were successful in affecting majorities were what than those that were not?
Meyers et al. (2000) found that:
1. Minority groups that were successful in affecting majorities were more consistent
than those
2. Were not