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Social Media Period 1 > Lesson 1 Vocab Giselle > Flashcards

Lesson 1 Vocab Giselle Flashcards

1
Q

Accessibility

A

The ease of obtaining the tools needed to publish content on various media platforms.

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2
Q

Aggregator

A

A web browser or application that collects syndicated content into a single location.

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3
Q

Ajax

A

A programming methodology for the web that enables web applications to interact with users.

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4
Q

Amplification rate

A

The number of shares per post on a social media channel.

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5
Q

Applause rate

A

The number of likes per post on a social media channel.

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6
Q

Avatar

A

An online representation of a user.

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7
Q

Blog

A

A collection of entries posted on a website in reverse chronological order.

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8
Q

Contributor

A

A social media user who creates original content.

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9
Q

Conversion rate

A

The number of comments per post on a social media channel.

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10
Q

Dashboard

A

A web page made up of a collection of panels that present different information.

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11
Q

Distribution

A

The number of places a particular content item is made available.

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12
Q

Exposure

A

The potential audience for a piece of content. The total number of your followers plus the number of followers for each person who shares the content.

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13
Q

Freemium

A

When a game or other software is provided for free with limited features and additional features cost money.

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14
Q

Frequency

A

The number of times within a certain period that a particular content item is published in the media.

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15
Q

Hashtag

A

A keyword tag that uses a hash symbol as a prefix.

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16
Q

Immediacy

A

Indicates how fast content is created we distributed.

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17
Q

Impression

A

The number of times a piece of content is displayed.

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18
Q

Influencer

A

A social media user who has the power to sway of persuade others.

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19
Q

Instant messaging

A

A program or mobile app that allows real-timer or delayed communication between users.

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20
Q

JavaScript

A

A program language used on web pages to make them interactive.

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21
Q

Live chat

A

Program or app that allows real-time communication between online users.

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22
Q

Live streaming

A

The process of broadcasting live audio or video over the Internet to an audience.

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23
Q

Mashup

A

A web page that integrates content and scripts from multiple websites to create new applications.

24
Q

Metadata

A

Information that describes other data.

25
Q

Microblog

A

A type of blog in which the posts are very short, usually 280 characters or fewer.

26
Q

Nested comments

A

When replies to comments are posted directly under the original comment.

27
Q

Participant

A

A social media user often responds to content posted by others.

28
Q

Permanence

A

Indicates how long content exists or can be accessed.

29
Q

Podcast

A

Audio video digital media files that are distributed through web feeds to subscribed users.

30
Q

Reach

A

The actual number of unique people who access a particular content item, such a an advertisement.

31
Q

Semantic Web

A

implementations are Web applications that can contextualize data as they process it; the data is augmented with metadata to give it meaning as it is processed.

32
Q

Sentiment

A

The emotion or tone surrounding a social media interaction.

33
Q

Sharer

A

A social media user who views and shares content but does not create original content.

34
Q

SMS gateway

A

A service that allows a computer to send or receive short message service (SMS) transmissions to or from telecommunications network.

35
Q

Social bookmarking

A

Using a website to save, organize, manage, and share links to web sites and other resources on the internet.

36
Q

Social collaboration

A

Online services that allow users to manage content and kinks they find on the internet.

37
Q

Social commerce

A

Using social interaction features to help sell products online.

38
Q

Social entertainment

A

Services that include virtual worlds and online games that have social features included in them.

39
Q

Social games

A

Online games in which users can interact with other players in real time.

40
Q

Social Media

A

Online services, sites or apps that allow us to interact and use two-way communication between publisher and users.

41
Q

Social media publishing

A

Online services that allow you to create or upload content and interact with the users who read the content.

42
Q

Social networks

A

Online services that group individuals with common interests or goals into specific groups or communities.

43
Q

Spectator

A

A social media user who watches other users activities but rarely (if ever) participates.

44
Q

Streaming

A

Service that send real time audio and video from the publisher to the viewer.

45
Q

Tags

A

Keywords, category names or metadata used to describe an online content item.

46
Q

Test Messaging

A

Method of communication in which a user types and send a short message from one mobile to another.

47
Q

Traditional Media

A

One way communication methods in which the publisher creates content and sends that content to the end user via a media source.

48
Q

Unstructured data

A

Data that does not follow a format or is hard to label and organize.

49
Q

(UGS) user generated content

A

Content that has been created by the users of an online system or service.

50
Q

Video conferencing

A

Technologies that deliver packets of compressed audio and video data in real time over Internet protocol (IP).

51
Q

Viral

A

The process of a content item becoming popular by many people sharing it.

52
Q

Virtual world

A

A 2D of 3D simulated environment where multiple users can interact at the same time.

53
Q

Voice Over IP

A

A technology that converts voice into digital form and delivers it using Internet Protocol (IP) allows the use of the Internet for the real time voice and video traffic.

54
Q

Web 2.0

A

The use of world wide web technology and web design to develop online information sharing and collaboration services.

55
Q

Web feed

A

A data format for delivering content that is frequently updated.

56
Q

Webcast

A

Another term for broadcasting live video or audio over the internet.

57
Q

XML – Extensible Markup

A

A markup of language used to store, describe and share data on the web.

Social Media Period 1 (81 decks)

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