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Social Media Period 1 > Bryce Social media card deck > Flashcards

Bryce Social media card deck Flashcards

1
Q

Accessibility

A

refers to the ease of obtaining the tools needed to publish content on various media platforms.

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2
Q

Aggregator

A
  • is a Web browser or client application that collects or aggregates syndicated Web content into a single location so that users can easily view the content.
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3
Q

Ajax

A

is an important programming methodology used to build Web 2.0 sites.

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4
Q

Amplification rate

A

The number of shares per post on a social media channel.

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5
Q

Applause rate

A

The number of likes per post on a social media channel.

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6
Q

Avatar

A

In most virtual worlds, users can create or select an image that will represent the user in the environment.

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7
Q

Blog

A

a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style.

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8
Q

Contributor

A

is someone who creates and uploads original content on a social media service.

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9
Q

Conversion rate

A

is the percentage of users who take a desired action.

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10
Q

Dashboard

A

is a Web page made up of a collection of panels that present different information.

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11
Q

Distribution

A

refers to how many places a particular piece of content is made available.

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12
Q

Exposure

A

measures your potential audience by measuring the number of your followers plus the number of followers for each person who shared your content.

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13
Q

Freemium

A

is a type of business model that involves offering customers both complementary and extra-cost services.

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14
Q

Frequency

A

refers to the number of times within a certain period that a particular item is published in the media.

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15
Q

Hashtag

A

are a particular type of metadata tag that is used quite often on social media sites to help organize and find content.

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16
Q

Immediacy

A

is how fast content is created and distributed

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17
Q

Impression

A

Each time a piece of content is displayed

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18
Q

Influencer

A

is anyone who has the power to sway or persuade others.

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19
Q

Instant messaging

A

and live chatting are real-time methods of communication in which users can type and view messages sent to one or more recipients, and view the responses immediately.

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20
Q

JavaScript

A

is an important programming methodology used to build Web 2.0 sites.

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21
Q

Live chat

A

real-time methods of communication in which users can type and view messages sent to one or more recipients, and view the responses immediately.

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22
Q

Live streaming

A

is broadcasting live video and/or audio over the Internet to an audience.

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23
Q

Mashup

A

merges content and scripts (application programming interfaces [APIs]) from multiple Web sites to create new, innovative applications that contain content the individual Web site authors did not anticipate for their sites.

24
Q

Metadata

A

is simply information that describes other data.

25
Q

Microblog

A

is similar to a blog, except it only allows users to send brief (usually 280 characters or fewer) messages.

26
Q

Nested comments

A

are replies to individual comments and are posted directly under that comment.

27
Q

Participant

A

is someone who often responds to the social media content posted by others.

28
Q

Permanence

A

refers to how long the content exists or can be accessed.

29
Q

Podcast

A

is a syndicated audio or video digital media file that a user can download to a computer or portable media player (such as an Apple iPod).

30
Q

Reach

A

indicates the actual number of unique people who view or otherwise access a particular article, advertisement or other content.

31
Q

Semantic Web

A

implementations are Web applications that can contextualize data as they process it; the data is augmented with metadata to give it meaning as it is processed.

32
Q

Sentiment

A

is the emotion behind a social media interaction.

33
Q

Sharer

A

is someone who views and shares content on social media sites.

34
Q

SMS gateway

A

are services that allow you to send text messages via an instant messaging (IM) service, mobile phones that support SMS, the World Wide Web and desktop computers.

35
Q

Social bookmarking

A

systems that lets users categorize their bookmarks using keywords of their own choosing.

36
Q

Social collaboration

A

refers to services that allow users to manage content and links they find on the Internet.

37
Q

Social commerce

A

is a quickly growing area of social media. Social entertainment

38
Q

Social entertainment

A

services include virtual worlds and online games that have social features included in them.

39
Q

Social games

A

are online or mobile app games that allow users to play on their own schedule, but also interact with other game players in some way.

40
Q

Social Media

A

is growing exponentially and shows no sign of slowing down.

41
Q

Social media publishing

A

services allow you to create or upload content and interact with the users who read the content.

42
Q

Social networks

A

are services that group individuals with common interests or goals into specific groups or communities.

43
Q

Spectator

A

is someone who watches other users’ activities on a social network site, but rarely (if ever) participates.

44
Q

Streaming

A

is broadcasting live video and/or audio over the Internet to an audience. Another term used for a live streaming broadcast is Webcast.

45
Q

tags

A

to describe online content such as text, images, videos, and bookmarks.

46
Q

Text Messaging

A

is a method of communication in which a user types and sends short messages from a mobile phone to another mobile phone.

47
Q

Traditional Media

A

refers to conventional means of mass communication practiced by various communities and cultures, or embodied in local custom or lore.

48
Q

Unstructured data

A

Web 2.0 and social media sites are producing massive amounts of data. Most of this data does not follow a specific data format and is hard to organize or label.

49
Q

(UGS) user generated content

A

Certain sites go a step further and allow the consumers to become publishers and create and post their own content on various sites. This content generated by consumers turned publishers

50
Q

Video conferencing

A

adds a layer of visual communication so the participants can see non-verbal expressions and view visual aids such as drawings, graphics or slideshows.

51
Q

Viral

A

Similarly, content published to a social media site might never be found on the Internet, or it may reach millions of people through the viral process of Internet sharing.

52
Q

Virtual world

A

is a simulated environment where multiple users can interact in real time.

53
Q

Voice Over IP

A

is voice information delivered in digital form as packets of data using the Internet Protocol (IP) instead of the traditional circuit switched lines of the public switched telephone network (PSTN).

54
Q

Web 2.0

A

Web sites that have these technologies that allow two-way communication between the site owner and the consumers

55
Q

Web feed

A

is a data format for delivering Web content that is frequently updated, such as blog entries and news headlines.

56
Q

Webcast

A

Live streaming is broadcasting live video and/or audio over the Internet to an audience. Another term used for a live streaming broadcast

57
Q

XML – Extensible Markup

A

is a markup language used to store, describe and share data on the Web.

Social Media Period 1 (81 decks)

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