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Social Media Period 3 > Vocabulary 1 (Monty) > Flashcards

Vocabulary 1 (Monty) Flashcards

1
Q
  1. Accessibility
A

is strongly related to universal design which is the process of creating products that are usable by people with the widest possible range of abilities, operating within the widest possible range of situations.

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2
Q
  1. Aggregators
A

are tools that gather, or “aggregate”, existing social media posts from several platforms and combine them into a single feed

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3
Q
  1. Ajax
A

denotes a technique based on JavaScript technology that changes the communication with the server and accelerates web applications

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4
Q

Amplification Rate

A

is the ratio of shares per post to the number of overall followers.

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5
Q

Applause Rate

A

the percentage of your total audience that has engaged with your content in any way on a social channel per reporting period

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6
Q
  1. Avatar
A

it’s that tiny picture that represents you or your business on a social media network.

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7
Q

Blog

A

be a form of social networking service

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8
Q

Contributor

A

is a user who can add items to a page group page. A contributor is assigned by the page owner.

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9
Q

Conversion Rate

A

is the percentage of consumers who take the action you want them to take.

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10
Q
  1. Dashboard
A

management tool that individuals or companies can use to coordinate a social media presence across multiple channels or accounts, through a single interface.

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11
Q
  1. Distribution
A

has a big role in developing audience interaction and engagement for publishers.

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12
Q
  1. Exposure
A

encountered specific messages or classes of messages/media content

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13
Q
  1. Freemium
A

services or content are provided free of charge while other content or more advanced features must be paid for.

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14
Q
  1. Frequency
A

The amount of times a user sees your content will affect how they feel towards it.

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15
Q
  1. Hashtag
A

The amount of times a user sees your content will affect how they feel towards it.

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16
Q
  1. Immediacy
A

degree of directness and intensity of interaction between communicator and referent in a communicator’s linguistic message.

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17
Q
  1. Impression
A

are the number of times your content is displayed, no matter if it was clicked or not.

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18
Q
  1. Influencer
A

the power to affect the purchasing decisions of others because of his or her authority, knowledge, position, or relationship with his or her audience.

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19
Q
  1. Instant messaging
A

the power to affect the purchasing decisions of others because of his or her authority, knowledge, position, or relationship with his or her audience.

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20
Q
  1. JavaScript
A

is a dynamic computer programming language.

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21
Q
  1. Live chat
A

is technology that provides companies with a way to interact with users when they visit an organization’s media properties.

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22
Q
  1. Live streaming
A

turns a video from a broadcast into a conversation.

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23
Q

Mashup

A

is a Web page or application that integrates complementary elements from two or more sources.

24
Q
  1. Metadata
A

at its basic level is descriptive information about a piece of data.

25
Q
  1. Microblog
A

is a short piece of content designed for quick audience interactions.

26
Q
  1. Nested comments
A

or an additional block of code is placed inside of another block of code

27
Q
  1. Participant
A

a person who takes part in something.

28
Q
  1. Permanence
A

the condition or quality of being permanent.

29
Q
  1. Podcast
A

is a new channel

30
Q
  1. Reach
A

is the total number of people who see your content

31
Q
  1. Semantic Web
A

is a Web of collective knowledge systems, which are able to provide useful information based on human contributions and which get better as more people participate.

32
Q
  1. Sentiment
A

is the attitude and feelings people have about your brand on social media.

33
Q
  1. Sharer
A

the full or proper portion or part allotted or belonging to or contributed or owed by an individual or group

34
Q
  1. SMS gateway
A

is a website that allows users to send SMS messages from a web browser to people within the cell served by that gateway.

35
Q
  1. Social bookmarking
A

is the process of tagging a website page with a browser-based tool so that you can easily visit it again later.

36
Q
  1. Social collaboration
A

refers to processes that help multiple people or groups interact and share information to achieve common goals.

37
Q
  1. Social commerce
A

is the use of networking websites such as Facebook, Instagram, and Twitter as vehicles to promote and sell products and services.

38
Q

Social entertainment

A

it encompasses the digital and social forms of media that are otherwise addressed by the entertainment industry.

39
Q

Social games

A

is a type of online game that is played through social networks.

40
Q

Social Media

A

websites and applications that enable users to create and share content or to participate in social networking.

41
Q

Social media publishing

A

content in ways that allow people to respond and give feedback

42
Q

Social networks

A

is the use of Internet-based social media sites to stay connected with friends, family, colleagues, customers, or clients.

43
Q

Spectator

A

who read online information, list to podcasts, and watch videos but do not participate.

44
Q

Streaming

A

is broadcast through a social network or online platform where it can be viewed by the public.

45
Q

tags

A

users to engage an individual, business or any entity with a social profile when they mention them in a post or comment.

46
Q

Test Messaging

A

is the act of composing and sending electronic messages, typically consisting of alphabetic and numeric characters, between two or more users of mobile devices, desktops/laptops, or other type of compatible computer.

47
Q

Traditional Media

A

refers to everything that runs via traditional media channels.

48
Q

Unstructured data

A

refers to information that either does not have a predefined data model and/or does not fit well into relational table

49
Q

(UGS) user generated content

A

refers to information that either does not have a predefined data model and/or does not fit well into relational tables.

50
Q

Video conferencing

A

is an online meeting (or a meeting over distance) that takes place between two parties, where each participant can see an image of the other, and where both parties are able to speak and listen to the other participants in real time.

51
Q

Viral

A

on the internet means that a piece of news, an image or a video has become incredibly popular in just a matter of hours or days by being shared from thousand of people on social media.

52
Q

Virtual world

A

virtual representation of the user, is created to interact with and navigate

53
Q

Voice over

A

platform that empowers communities, champions realness, and respects user data.

54
Q

Web 2.0

A

refers to websites that emphasize user-generated content, ease of use, participatory culture and interoperability.

55
Q

Web feed

A

is a data format used for providing users with frequently updated content.

56
Q
  1. Webcast
A

is the process of video broadcasting live over the internet.

57
Q
  1. XML- Extensible markup
A

is a flexible markup language for structured electronic documents.

Social Media Period 3 (105 decks)

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