Lesson 1: Vocab (Areianna Hay) Flashcards
Accessibility
The ease of obtaining the tools needed to publish content.
Amplification Rate
The number of shares per post on a social media channel
Aggregator
A Web browser or application that collects syndicated content into a single location
Ajax
A programming methodology for the Web that enables Web applications to interact with users
applause rate
The number of likes per post on a social media channel.
contributor
A social media user who creates original content.
avatar
A collection of entries posted on a Web site in reverse chronological order.
blog
An online representation of a user
conversation rate
The number of comments per post on a social media channel.
dashboard
A Web page made up of a collection of panels that present different information.
distribution
The potential audience for a piece of content; the total number of your followers plus the number of followers for each person who shares the content
exposure
The number of places a particular content item is made available.
freemium
When a game or other software is provided for free with limited features and additional features cost money
frequency
Indicates how fast content is created and distributed
immediacy
The number of times within a certain period that a particular content item is published in the media
hashtag
A keyword tag that uses a hash symbol (#) as a prefix.
impression
The number of times a piece of content is displayed.
influencer
A social media user who has the power to sway or persuade others.
JavaScript
A programming language used on Web pages to make them interactive.
instant messaging
Program or mobile app that allows real-time or delayed communication between users
live chat
Program or mobile app that allows real-time communication between online users.
metadata
Information that describes other data
live streaming
The process of broadcasting live video or audio over the Internet to an audience
mashup
A Web page that integrates content and scripts from multiple Web sites to create new applications
microblog
is similar to a blog, except it only allows users to send brief (usually 280 characters or fewer) messages
nested comments
are replies to individual comments and are posted directly under that comment
participant
is someone who often responds to the social media content posted by others.
permanence
refers to how long the content exists or can be accessed.
Podcast
A podcast is an episodic series of spoken word
Semantic Web
The Semantic Web is an extension of the World Wide Web through standards set by the World Wide Web Consortium
sentiment
a view of or attitude toward a situation or event; an opinion
Sharer
a part or portion of a larger amount which is divided among a number of people, or to which a number of people contribute
SMS Gateway
An SMS gateway or MMS gateway allows a computer to send or receive Short Message Service
social bookmarking
Social bookmarking is an online service which allows users to add, annotate, edit, and share bookmarks of web documents.
social collaboration
processes that help multiple people or groups interact and share information to achieve common goals.
social commerce
a subset of electronic commerce that involves social media, online media that supports social interaction, and user contributions to assist online buying and selling of product and services.
social entertainment
something that blends entertaining interactive functionality and content including live video streaming, video chat communications, multi- player gaming ect.
social games
a type of online game that is played through social networks.
social media
interactive computer-mediated technologies that facilitate the creation or sharing or information, ideas, career interests and other forms or expression via virtual communities and networks.
social media publishing
Social publishing allows people and business to increase exposure to a brands message and uses content to drive traffic to the brands media. This adds value to everyone involved
social networks
A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors
spectator
a person who watches at a show, game, or other event.
streaming
a method of transmitting or receiving data (especially video and audio material) over a computer network as a steady, continuous flow, allowing playback to start while the rest of the data is still being received.
tags
a frequently repeated quotation or stock phrase
test messaging
Text messaging, or texting, is the act of composing and sending electronic messages, typically consisting of alphabetic and numeric characters, between two or more users of mobile devices, desktops/laptops, or other type of compatible computer.
traditional media
Traditional media include radio, broadcast television, cable and satellite, print, and billboards
Unstructured media
Unstructured data is information that either does not have a pre-defined data model or is not organized in a pre-defined manner. Unstructured information is typically text-heavy, but may contain data such as dates, numbers, and facts as well.
user generated content
any form of content, such as images, videos, text and audio, that have been posted by users on online platforms such as social media and wikis.
video conferencing
Videoconferencing is the conduct of a videoconference by a set of telecommunication technologies which allow two or more locations to communicate by simultaneous two-way video and audio transmissions.
viral
relating to or involving an image, video, piece of information, etc., that is circulated rapidly and widely from one internet user to another.
virtual world
A virtual world is a computer-simulated environment which may be populated by many users who can create a personal avatar, and simultaneously and independently explore the virtual world, participate in its activities and communicate with others.
Voice over IP
Voice over Internet Protocol (VoIP), also called IP telephony, is a method and group of technologies for the delivery of voice communications and multimedia sessions over Internet Protocol (IP) networks, such as the Internet.
Web 2.0
the second stage of development of the World Wide Web, characterized especially by the change from static web pages to dynamic or user-generated content and the growth of social media.
Web feed
On the World Wide Web, a web feed (or news feed) is a data format used for providing users with frequently updated content.
webcast
A webcast is a media presentation distributed over the Internet using streaming media technology to distribute a single content source to many simultaneous listeners/viewers.
XML- Extensible Markup
Extensible Markup Language (XML) is a universal format maintained by the W3C used for representation and transfer of structured data on the web or between different applications.
