Lesson 1: Vocab (Areianna Hay) Flashcards
Accessibility
The ease of obtaining the tools needed to publish content.
Amplification Rate
The number of shares per post on a social media channel
Aggregator
A Web browser or application that collects syndicated content into a single location
Ajax
A programming methodology for the Web that enables Web applications to interact with users
applause rate
The number of likes per post on a social media channel.
contributor
A social media user who creates original content.
avatar
A collection of entries posted on a Web site in reverse chronological order.
blog
An online representation of a user
conversation rate
The number of comments per post on a social media channel.
dashboard
A Web page made up of a collection of panels that present different information.
distribution
The potential audience for a piece of content; the total number of your followers plus the number of followers for each person who shares the content
exposure
The number of places a particular content item is made available.
freemium
When a game or other software is provided for free with limited features and additional features cost money
frequency
Indicates how fast content is created and distributed
immediacy
The number of times within a certain period that a particular content item is published in the media
hashtag
A keyword tag that uses a hash symbol (#) as a prefix.
impression
The number of times a piece of content is displayed.
influencer
A social media user who has the power to sway or persuade others.
JavaScript
A programming language used on Web pages to make them interactive.
instant messaging
Program or mobile app that allows real-time or delayed communication between users
live chat
Program or mobile app that allows real-time communication between online users.
metadata
Information that describes other data