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Social Media Period 3 > Lesson 1 Vocab (kaire morgan) > Flashcards

Lesson 1 Vocab (kaire morgan) Flashcards

1
Q

Accessibility

A

A Web browser or application that collects syndicated content into a single location.

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2
Q

Aggregator

A

A Web browser or application that collects syndicated content into a single location.

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3
Q

Ajar

A

A programming methodology for the Web that enables Web applications to interact with users.

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4
Q

Amplification rate

A

The number of shares per post on a social media channel

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5
Q

Applause rate

A

The number of likes per post on a social media channel

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6
Q

Avatar

A

An online representation of a user.

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7
Q

Blog

A

a collection of entries posted on a Web site displayed in reverse chronological order

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8
Q

Contributor

A

someone who creates and uploads original content on a social media service.

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9
Q

Conversation rate

A

the number of comments per post on a social media channel

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10
Q

Dashboard

A

Web page made up of a collection of panels that present different information

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11
Q

Distribution

A

how many places a particular piece of content is made available

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12
Q

Exposure

A

measures your potential audience by measuring the number of your followers plus the number

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13
Q

Freemium

A

Users can download or join the world for free, but additional content or features can be purchased to customize the user’s environment

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14
Q

Frequency

A

refers to the number of times within a certain period that a particular item is published in the media

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15
Q

Hashtag

A

a keyword tag that uses a hash symbol (#) as a prefix

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16
Q

Immediacy

A

how fast content is created and distributed.

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17
Q

Impression

A

Each time a piece of content is displayed

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18
Q

Influencer

A

anyone who has the power to sway or persuade others.

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19
Q

Instant messaging

A

real-time methods of communication in which users can type and view messages sent to one or more recipients, and view the responses immediately

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20
Q

JavaScript

A

a programming language used on Web pages to make them interactive.

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21
Q

Live chat

A

Program or mobile app that allows real-time communication between online users.

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22
Q

Live streaming

A

The process of broadcasting live video or audio over the Internet to an audience

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23
Q

Mashup

A

A Web page that integrates content and scripts from multiple Web sites to create new applications.

24
Q

Metadata

A

Information that describes other data.

25
Q

Microblog

A

only allows users to send brief (usually 280 characters or fewer) messages.

26
Q

Nested comments

A

are replies to individual comments and are posted directly under that comment

27
Q

Participant

A

someone who often responds to the social media content posted by others

28
Q

Permanence

A

Permanence- refers to how long the content exists or can be accessed

29
Q

Podcast

A

a syndicated audio or video digital media file that a user can download to a computer or portable media player

30
Q

Reach

A

indicates the actual number of unique people who view or otherwise access a particular article, advertisement or other content.

31
Q

Semantic Web

A

implementations are Web applications that can contextualize data as they process it; the data is augmented with metadata to give it meaning as it is processed.

32
Q

Sentiment

A

the emotion behind a social media interaction.

33
Q

Sharer.

A

someone who views and shares content on social media sites

34
Q

SMS gateway

A

services that allow you to send text messages via an instant messaging (IM) service, mobile phones that support SMS, the World Wide Web and desktop computers.

35
Q

Social bookmarking

A

allow users to save, organize, manage, and share links to Web sites and other Internet resources.

36
Q

Social collaboration

A

services that allow users to manage content and links they find on the Internet.

37
Q

Social commerce

A

occurs when some type of social interaction or engagement is added to the process of buying and selling products online.

38
Q

Social entertainment

A

include virtual worlds and online games that have social features included in them.

39
Q

Social games

A

online or mobile app games that allow users to play on their own schedule, but also interact with other game players

40
Q

Social Media

A

services or channels can be divided into five categories based on the type of content, interaction and collaboration they provide

41
Q

Social media Publishing

A

allow you to create or upload content and interact with the users who read the content. Social media content can be original or repurposed

42
Q

Social networks

A

services that group individuals with common interests or goals into specific groups or communities.

43
Q

Spectator

A

someone who watches other users’ activities on a social network site, but rarely (if ever) participates

44
Q

Streaming

A

sends real-time audio and video from the publisher via a video cam, Webcam, or even a mobile device directly to the viewer’s computer or mobile device.

45
Q

Tags

A

describe online content such as text, images, videos, and bookmarks

46
Q

Text Messaging

A

is a method of communication in which a user types and sends short messages from a mobile phone to another mobile phone.

47
Q

Traditional media

A

publisher creates content and sends that content to the end user via the media source, with no interaction or collaboration with the user

48
Q

Unstructured data

A

data does not follow a specific data format and is hard to organize or label

49
Q

User generated content

A

content generated by consumers turned publishers

50
Q

Video Conferencing

A

adds a layer of visual communication so the participants can see non-verbal expressions and view visual aids such as drawings, graphics or slideshows

51
Q

Viral

A

process of Internet sharing

52
Q

Virtual world

A

a simulated environment where multiple users can interact in real time

53
Q

Voice over IP

A

voice information delivered in digital form as packets of data using the Internet Protocol (IP) instead of the traditional circuit switched lines of the public switched telephone network

54
Q

Web 2.0

A

sites that have these technologies that allow two-way communication between the site owner and the consumers

55
Q

Web Feed

A

data format for delivering Web content that is frequently updated, such as blog entries and news headlines

56
Q

Webcast

A

broadcasting live video and/or audio over the Internet to an audience also another term used for a live streaming broadcast

57
Q

XML Extensible Markup- a markup language used to store, describe and share data on the Web.

A

a markup language used to store, describe and share data on the Web.

Social Media Period 3 (105 decks)

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