lesson 1 vocab(jacqueline rivera)

Question 1

Accessibility

Answer 1

the ease of obtaining the tools needed to publish content

Question 2

Aggregator

Answer 2

a web browser or application that collects syndicated content into a single location

Question 3

Ajax

Answer 3

a programming methodology for the web that enables Web applications to interact with others

Question 4

Amplification rate

Answer 4

the number of shares per post on a social media channel

Question 5

Applause rate

Answer 5

the number of likes per post on a social media channel

Question 6

Avatar

Answer 6

an online representation of a user

Question 7

Blog

Answer 7

a collection of entries posted on a Web site in reverse chronological order

Question 8

Contributor

Answer 8

a social media user who creates original content

Question 9

Conversion rate

Answer 9

the number of comments per post on a social media channel

Question 10

Dashboard

Answer 10

a Web page made up of a collection of panels that present different information

Question 11

Distribution

Answer 11

the number of places a particular content item is made available

Question 12

Exposure

Answer 12

the potential audience for a piece of content; the total number of your followers plus the number of followers for each person who shares the content

Question 13

Freemium

Answer 13

when a game or other software is provided for free with limited features and additional features cost money

Question 14

Frequency

Answer 14

the number of times within a certain period that a particular content item is published in the media

Question 15

Hashtag

Answer 15

a keyword tag that uses a hash symbol (#) as a prefix

Question 16

Immediacy

Answer 16

indicates how fast content is created and distributed

Question 17

Impression

Answer 17

the number of times a piece of content is displayed

Question 18

Influencer

Answer 18

a social media user who has the power to sway or persuade others

Question 19

Instant messaging

Answer 19

program or mobile app that allows real-time or delayed communication between users

Question 20

JavaScript

Answer 20

a programming language used on Web pages to make them interactive

Question 21

Live chat

Answer 21

program or mobile app that allows real-time communication between online users

Question 22

Live streaming

Answer 22

the process of broadcasting live video or audio over the Internet to an audience

Question 23

Mashup

Answer 23

a Web page that integrates content and scripts from multiple Web sites to create new applications

Question 24

Metadata

Answer 24

information that describes other data

Question 25

Microblog

Answer 25

is similar to a blog, except it only allows users to send brief (usually 280 characters or fewer) message

Question 26

Nested comments

Answer 26

are replies to individual comments and are posted directly under that comment

Question 27

Participant

Answer 27

is someone who often responds to the social media content posted by others

Question 28

Permanence

Answer 28

refers to how long the content exists or can be accessed

Question 29

Podcast

Answer 29

is a syndicated audio or video digital media file that a user can download to a computer or portable media player

Question 30

Reach

Answer 30

the actual number of unique people who view or otherwise access a particular article, advertisement or other content

Question 31

Semantic Web

Answer 31

can be seen as he data is augmented with metadata to give it meaning as it is processed.

Question 32

Sentiment

Answer 32

is the emotion behind a social media interaction

Question 33

Sharer

Answer 33

is someone who views and shares content on social media sites

Question 34

SMS gateway

Answer 34

are services that allow you to send text messages via an instant messaging (IM) service

Question 35

Social bookmarking

Answer 35

sites allow users to save, organize, manage, and share links to Web sites and other Internet resources

Question 36

Social collaboration

Answer 36

refers to services that allow users to manage content and links they find on the Internet

Question 37

Social Commerce

Answer 37

occurs when some type of social interaction or engagement is added to the process of buying and selling products online

Question 38

Social entertainment

Answer 38

is services that include virtual worlds and online games that have social features included in them

Question 39

Social games

Answer 39

are online or mobile app games that allow users to play on their own schedule

Question 40

Social Media

Answer 40

is any online service, site or mobile app that allows people to interact and be social

Question 41

Social media publishing

Answer 41

services allow you to create or upload content and interact with the users who read the content

Question 42

Social networks

Answer 42

are services that group individuals with common interests or goals into specific groups or communities

Question 43

Spectator

Answer 43

is someone who watches other users' activities on a social network site, but rarely (if ever) participates

Question 44

Streaming

Answer 44

services send real-time audio and video from the publisher via a video cam, Webcam, or even a mobile device directly to the viewer's computer or mobile device

Question 45

Tags

Answer 45

is online content such as text, images, videos, and bookmarks

Question 46

Test messaging

Answer 46

via an instant messaging (IM) service, mobile phones that support SMS, the World Wide Web and desktop computers

Question 47

Traditional Media

Answer 47

media sources include magazines, newspapers, books, radio, television and movies

Question 48

Unstructured Data

Answer 48

data that does not follow a specific data format and is hard to organize or label

Question 49

(UGS) user

Answer 49

This content generated by consumers turned publishers is (UGC)

Question 50

Video conferencing

Answer 50

is used for conducting training sessions or giving Webinars about products, and can even be used as a way to meet new people through social media platforms

Question 51

Viral

Answer 51

is when your video or picture is shared and viewed many times by others where you can get millions of views

Question 52

Virtual World

Answer 52

is a simulated environment where multiple users can interact in real time

Question 53

Voice Over IP

Answer 53

is voice information delivered in digital form as packets of data using the Internet Protocol (IP)

Question 54

Web 2.0

Answer 54

technologies that allow two-way communication between the site owner and the consumers

Question 55

Web feed

Answer 55

is a data format for delivering Web content that is frequently updated, such as blog entries and news headlines

Question 56

Webcast

Answer 56

is broadcasting live video and/or audio over the Internet to an audience

Question 57

XML

Answer 57

is an important programming methodology used to build Web 2.0 sites