vocab 1 (Damoya Mclean) Flashcards
Accessibility
refers to the ease of obtaining the tools needed to publish content on various media platforms.
Aggregator
Web browser or client application that collects or aggregates syndicated Web content into a single location so that users can easily view the content.
Ajax publishing
(Asynchronous JavaScript and XML) is an important programming methodology used to build Web 2.0 sites.
Amplification rate
The number of shares per post on a social media channel.
Applause rate
The number of likes per post on a social media channel.
Avatar
In most virtual worlds, users can create or select an image that will represent the user in the environment.
Blog
is a collection of entries posted on a Web site displayed in reverse chronological order (from newest to oldest entries).
Contributor
is someone who creates and uploads original content on a social media service.
Dashboard
Web page made up of a collection of panels that present different information.
Distribution
Refers to how many places a particular piece of content is made available.
Exposure
Measures your potential audience by measuring the number of your followers plus the number of followers for each person who shared your content.
Freemium
pricing model.
Immediacy
Is how fast content is created and distributed.
Influencer
is anyone who has the power to sway or persuade others.
Instant messaging
are real-time methods of communication in which users can type and view messages sent to one or more recipients.
JavaScript
An object-oriented computer programming
Instant messaging
most instant messaging services allow for conversations among more than two people.
JavaScript
Is a programming language used on Web pages to make them interactive.
Participant
is someone who often responds to the social media content posted by others.
Conversation rate
The number of comments per post on a social media channel.
Permanence
refers to how long the content exists or can be accessed.
Hashtag
Is a keyword tag that uses a hash symbol (#) as a prefix.
Permanence
Refers to how long the content exists or can be accessed.
Podcast
is a syndicated audio or video digital media file that a user can download to a computer or portable media player.
Reach
Indicates the actual number of unique people who view or otherwise access a particular article, advertisement or other content.
Semantic Web
Implementations are Web applications that can contextualize data as they process it.
Sharer
is someone who views and shares content on social media sites.
SMS gateway
are services that allow you to send text messages via an instant messaging (IM) service, mobile phones that support SMS, the World Wide Web and desktop computers.
Live chat
The user must be online and signed into the application to be able to send messages.
Sentiment
It is used as a measurement to gauge positive or negative feelings and comments.
Social networks
are services that group individuals with common interests or goals into specific groups or communities.
Spectator
is someone who watches other users’ activities on a social network site, but rarely if ever participates.
Social bookmarking
sites allow users to save, organize, manage, and share links to Web sites and other Internet resources.
Text messaging
Is a method of communication in which a user types and sends short messages from a mobile phone to another mobile phone.
Unstructured data
Web 2.0 and social media sites are producing massive amounts of data.
Social collaboration
refers to services that allow users to manage content and links they find on the Internet.
Social commerce
occurs when some type of social interaction or engagement is added to the process of buying and selling products online.
Social entertainment
services include virtual worlds and online games that have social features included in them.
Social games
are online or mobile app games that allow users to play on their own schedule, but also interact with other game players in some way.
Social media publishing
services allow you to create or upload content and interact with the users who read the content.
Web 2.0
Web sites that have these technologies that allow two-way communication between the site owner and the consumers.
Tags
to describe online content such as text, images, videos, and bookmarks.
Viral
content published to a social media site might never be found on the Internet, or it may reach millions of people.
XML
is a markup language used to store, describe and share data on the Web.
social media
is any online service, site or mobile app that allows people to interact and be social.
(UGS) user
This content generated by consumers turned publishers.
Virtual world
online community that takes the form of a computer-based simulated environment.
Video conferencing
Is a technology that allows users in different locations to hold face-to-face meetings without having to move a single location together.
Voice Over IP
This technology has been around for many years and should not be feared.
webcast
a video broadcast of an event transmitted over the Internet.
web feed
is a data format used for providing users with frequently updated content.
Traditional
sources include magazines, newspapers, books, radio, television and movies.
Streaming
Live streaming turns a video from a broadcast into a conversation.
Live Streaming
is the broadcast of an event over the internet as it happens.
Mashup
in web development, is a web page or web application
Metadata
it allows the user to read a short summary of a webpage when it appears as a search result in a search engine or when it is shared on a social media platform.
Microblog
is a combination of instant messaging and content production.
