monique Flashcards
visual style
the visual learning style means that people need to see information to learn it, and this “seeing” takes many forms from spatial awareness, photographic memory, color/tone, brightness/contrast, and other visual information.
Crowdsourcing
the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online community rather than from traditional employees or suppliers
Divisional arrangement
The divisional organizational structure organizes the activities of a business around geographical, market, or product and service groups.
Executive buy-in
this is a phrase that truly puts the buzz in buzzword. But contrary to most buzzwordy things in this industry, you really are going to need it to be successful with any marketing automation platform.
Flat organizational structure
in which most middle-management levels and their functions have been eliminated, thus bringing the top management in direct contact with the frontline salespeople, shop floor employees, and customers.
Functional arrangement
An agreement between a person or company and creditors whereby the person or company pays a fraction of what he/she/it owes to the creditors and, in exchange, the creditors forgive the remainder of the debt. This helps the creditors recover some of the debt and helps the person or company avoid bankruptcy.
Hybrid organizational structure
The way a business is structured depends on a number of factors, including size, geography, resources, departments and lines of business.
Matrix arrangement
line management structure is principally based on function and resource supply not on the resource demands needed to satisfy the delivery of projects or large-scale organisational change.
Social charactiers
The social character is the central basic concept of the analytic social psychology of Erich Fromm .
Business to business (B2B)
is an Internet business model that involves businesses that perform services or provide products for other businesses
Brand recognition
Brand recognition is the extent to which a consumer can correctly identify a particular product or service just by viewing the product or service’s logo, tag line, packaging or advertising campaign.
Business to consumer (B2C)
refers to the process of selling products and services directly between a business and consumers who are the end-users of its products or services.
Company culture
may be expressly and deliberately cultivated, or it may simply result from the accumulation of decisions made over time.
Consumer to business (C2B)
is a business model where an end user or consumer makes a product or service that an organization uses to complete a business process or gain competitive advantage.
Consumer to consumer (C2C)
business model whereby customers can trade with each other, typically in an online environment