vocab social media(Alfredo Menendez)

Question 1

accessibility

Answer 1

the ease of obtaining the tools needed to publish content on various media platforms.

Question 2

amplification rate

Answer 2

number of shares per post an a social media channel

Question 3

aggregator

Answer 3

A Web browser or application that collects syndicated content into a single location.

Question 4

ajax

Answer 4

A programming methodology for the Web that enables Web applications to interact with users.

Question 5

applause rate

Answer 5

The number of likes per post on a social media channel

Question 6

contributor

Answer 6

someone who creates and uploads original content on a social media service.

Question 7

blog

Answer 7

a way for individuals to share opinions or personal thoughts in a type of online journal.

Question 8

avatar

Answer 8

image that will represent the user in the environment.

Question 9

conversation rate

Answer 9

the number of comments per post on a social media channel.

Question 10

dashboard

Answer 10

a Web page made up of a collection of panels that present different information.

Question 11

exposure

Answer 11

measures your potential audience by measuring the number of your followers plus the number of followers for each person who shared your content. It is a way to measure the spread of your message.

Question 12

distribution

Answer 12

how many places a particular piece of content is made available.

Question 13

freemium

Answer 13

pricing strategy by which a basic product or service is provided free of charge, but money is charged for additional features, services, or virtual or physical goods that expand the functionality of the free

Question 14

immediacy

Answer 14

how fast content is created and distributed

Question 15

frequency

Answer 15

refers to the number of times within a certain period that a particular item is published in the media.

Question 16

hashtag

Answer 16

a particular type of metadata tag that is used quite often on social media sites to help organize and find content.

Question 17

impression

Answer 17

Each time a piece of content is displayed

Question 18

influencer

Answer 18

anyone who has the power to sway or persuade others.

Question 19

javascript

Answer 19

a programming language used on Web pages to make them interactive.

Question 20

instant messaging

Answer 20

(IM) and live chatting are real-time methods of communication in which users can type and view messages sent to one or more recipients, and view the responses immediately

Question 21

live chat

Answer 21

real-time methods of communication in which users can type and view messages sent to one or more recipients and view the responses immediately.

Question 22

metadata

Answer 22

information that describes other data.

Question 23

live streaming

Answer 23

broadcasting live video and/or audio over the Internet to an audience.

Question 24

mashup

Answer 24

merges content and scripts (application programming interfaces [APIs]) from multiple Web sites to create new,

Question 25

microblog

Answer 25

is like a blog, except it only allows users to send brief (usually 280 characters or fewer) messages.

Question 26

nested comments

Answer 26

reply to individual comments and are posted directly under that comment.

Question 27

participants

Answer 27

someone who often responds to the social media content posted by others.

Question 28

permanence

Answer 28

how long the content exists or can be accessed.

Question 29

Podcast

Answer 29

a syndicated audio or video digital media file that a user can download to a computer or portable media player

Question 30

Reach

Answer 30

the actual number of unique people who view or otherwise access a particular article, advertisement or other content

Question 31

Semantic Web

Answer 31

Web applications that can contextualize data as they process it; the data is augmented with metadata to give it meaning as it is processed.

Question 32

Sentiment

Answer 32

the emotion behind a social media interaction. People tend not to give applause to things they dislike.

Question 33

Sharer

Answer 33

someone who views and shares content on social media sites.

Question 34

SMS gateway

Answer 34

services that allow you to send text messages via an instant messaging (IM) service, mobile phones that support SMS, the World Wide Web and desktop computers.

Question 35

Social bookmarking

Answer 35

allows users to save, organize, manage, and share links to Web sites and other Internet resources.

Question 36

Social collaboration

Answer 36

services that allow users to manage content and links they find on the Internet.

Question 37

Social commerce

Answer 37

occurs when some type of social interaction or engagement is added to the process of buying and selling products online. is a quickly growing area of social media. There are two general categories of social commerce: onsite and offsite.

Question 38

Social entertainment

Answer 38

includes virtual worlds and online games that have social features included in them. A virtual world is a simulated environment where multiple users can interact in real time. Some characteristics of a virtual

Question 39

Social games

Answer 39

online or mobile app games that allow users to play on their own schedule, but also interact with other game players in some way.

Question 40

Social Media

Answer 40

any online service, site or mobile app that allows people to interact and be social.

Question 41

Social media publishing

Answer 41

Social media publishing services allow you to create or upload content and interact with the users who read the content.

Question 42

Social networks

Answer 42

services that group individuals with common interests or goals into specific groups or communities.

Question 43

Spectator

Answer 43

(sometimes called a lurker) is someone who watches other users' activities on a social network site, but rarely (if ever) participates.

Question 44

tags

Answer 44

Tagging is a characteristic of Web 2.0 that allows non-technical users to work together to collectively classify and find information.

Question 45

text messaging

Answer 45

(also called texting) is a method of communication in which a user types and sends short messages from a mobile phone to another mobile phone

Question 46

Traditional Media

Answer 46

Traditional media sources include magazines, newspapers, books, radio, television and movies. Traditional media involves push or one-way communication methods.

Question 47

streaming

Answer 47

broadcasting live video and/or audio over the Internet to an audience.

Question 48

unstructured data

Answer 48

this data does not follow a specific data format and is hard to organize or label.

Question 49

(UGS) user generated content

Answer 49

This content generated by consumers turned publishers

Question 50

Video conferencing

Answer 50

Video conferencing: adds a layer of visual communication so the participants can see non-verbal expressions and view visual aids such as drawings, graphics or slideshows.

Question 51

Viral

Answer 51

when content on social media reaches millions of views, shares and likes

Question 52

Virtual world

Answer 52

a simulated environment where multiple users can interact in real time.

Question 53

Voice Over IP

Answer 53

is voice information delivered in digital form as packets of data using the Internet Protocol (IP) instead of the traditional circuit switched lines of the public switched telephone network (PSTN).

Question 54

Web 2.0

Answer 54

Web sites that have these technologies that allow two-way communication between the site owner and the consumers

Question 55

Web feed

Answer 55

a data format for delivering Web content that is frequently updated, such as blog entries and news headlines

Question 56

Webcast

Answer 56

Another term used for a live streaming broadcast

Question 57

XML – Extensible Markup

Answer 57

a markup language used to store, describe and share data on the Web.