3.6 Co-operatives

Question 1

Co-operatives: 1.)

What are Co-Operatives?

List 4 points!

Answer 1

1. ) owned by a group of growers
2. ) democratic management
3. ) most dynamic businesses
4. ) produce wine from grapes of their members

Question 2

Co-operatives: 2.)

Give 3 advantages and 2 disadvantages of being in a Co-operatives!

Answer 2

advantages:
- pool the financial ressources
= more expensive equipment & expertise
- reduction in production costs by bulk buying materials
& making/selling large quantities
- access to experts for marketing, packaging, sales

disadvantages:

• slow decision making process
• not all members agree

Question 3

Co-operatives: 3.)

Name 2 successful wine brands if we are talking about Co-operatives:

Answer 3

1. ) Plaimont (South-West-France)

2. ) Badischer Winzerkeller (Germany)

Question 4

Co-operatives: 4.)

Which two style of wines could the Co-operatives produce?

Name 2 famous examples!

Answer 4

1. ) entry level wines
2. ) own label wines
   e. g. La Chablisienne; Mont tauch (Fitou)

Question 5

5.) How do quality focused Co-operatives pay their members?

Answer 5

by the quality of their grapes

BUT

saving money for future investments