LOI-H16a Mots Flashcards

1
Q

accroche f

A

plaatje, kreet die de aandacht moet trekken

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2
Q

affiche publicitaire f

A

reclameposter

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3
Q

annonceur m

A

adverteerder

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4
Q

campagne publicitaire f

A

reclamecampagne

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5
Q

cible f

A

doelgroep

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6
Q

clientèle f

A

klanten

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7
Q

compétitivité f

A

concurrentievermogen

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8
Q

être compétitif

A

concurrerend zijn

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9
Q

concurrence f

A

concurrentie

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10
Q

consommateur m

A

consument

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11
Q

conquérir (la conquête d’un marché)

A

veroveren

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12
Q

créneau m (découvrir un créneau)

A

gat in de markt

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13
Q

débouché m (chercher un nouveau débouché)

A

afzetgebied

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14
Q

dépliant m

A

folder

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15
Q

échantillon m

A

monster

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16
Q

écoulement m (écouler un produit)

A

de afzet

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17
Q

gamme f (une gamme complète de produits)

A

het scala, de reeks

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18
Q

imprimé m publicitaire

A

reclamedrukwerk

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19
Q

s’implanter (s’implanter sur le marché)

A

zich een plaats verwerven

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20
Q

lancement m (lancer un produit sur le marché)

A

het op de markt brengen

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21
Q

marché m

A

markt

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22
Q

élargir sa part de marché

A

zijn marktaandeel vergroten

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23
Q

marketing m

A

marketing

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24
Q

panneau publicitaire m

A

reclamebord

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25
Q

parrainage m

A

sponsoring

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26
Q

pénétrer (dans)

A

doordringen in

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27
Q

percée f

A

doorbraak

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28
Q

produit m

A

product

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29
Q

promouvoir (promouvoir la vente; la promotion)

A

bevorderen

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30
Q

pronostic m

A

voorspelling, prognose

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31
Q

prospecter (prospecter le marché)

A

verkennen

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32
Q

prospectus m

A

folder

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33
Q

publiciel m

A

adware

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34
Q

publicité f

A

reclame

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35
Q

publicitaire m

A

reclameman/-vrouw

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36
Q

publicité mensongère f

A

misleidende reclame

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37
Q

publipostage m

A

reclame en verkoop per post

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38
Q

publireportage m

A

de advertorial

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39
Q

saturation f (le marché est saturé.)

A

verzadiging

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40
Q

slogan publicitaire m

A

reclameslogan

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41
Q

sondage d’opinion m (effectuer ~)

A

opiniepeiling

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42
Q

spot publicitaire m

A

reclamespot

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43
Q

support publicitaire m

A

reclamemedia

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44
Q

amovible

A

uitneembaar

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45
Q

berline f

A

de vierdeursauto

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46
Q

biaiser (== marcher de biais)

A

schuin lopen, schipperen

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47
Q

se bourrer

A

vastlopen

48
Q

buté

A

koppig

49
Q

se camper

A

trots, zelfverzekerd gaan staan

50
Q

cauchemar m

A

de nachtmerrie

51
Q

claquer

A

knallen; dichtslaan

52
Q

coincé

A

vast, geblokkeerd

53
Q

combiné m

A

hoorn (telefoon)

54
Q

démarrage m

A

starten (apparaat, vervoermiddel)

55
Q

démarrer

A

starten

56
Q

s’emporter

A

kwaad worden, zich opwinden

57
Q

enjoué

A

opgewekt, opgeruimd

58
Q

étendue f

A

omvang, uitgebreidheid

59
Q

plaatje, kreet die de aandacht moet trekken

A

accroche f

60
Q

reclameposter

A

affiche publicitaire f

61
Q

adverteerder

A

annonceur m

62
Q

reclamecampagne

A

campagne publicitaire f

63
Q

doelgroep

A

cible f

64
Q

klanten

A

clientèle f

65
Q

concurrentievermogen

A

compétitivité f

66
Q

concurrerend zijn

A

être compétitif

67
Q

concurrentie

A

concurrence f

68
Q

consument

A

consommateur m

69
Q

veroveren

A

conquérir (la conquête d’un marché)

70
Q

gat in de markt

A

créneau m (découvrir un créneau)

71
Q

afzetgebied

A

débouché m (chercher un nouveau débouché)

72
Q

folder

A

dépliant m

73
Q

monster

A

échantillon m

74
Q

de afzet

A

écoulement m (écouler un produit)

75
Q

het scala, de reeks

A

gamme f (une gamme complète de produits)

76
Q

reclamedrukwerk

A

imprimé m publicitaire

77
Q

zich een plaats verwerven

A

s’implanter (s’implanter sur le marché)

78
Q

het op de markt brengen

A

lancement m (lancer un produit sur le marché)

79
Q

markt

A

marché m

80
Q

zijn marktaandeel vergroten

A

élargir sa part de marché

81
Q

marketing

A

marketing m

82
Q

reclamebord

A

panneau publicitaire m

83
Q

sponsoring

A

parrainage m

84
Q

doordringen in

A

pénétrer (dans)

85
Q

doorbraak

A

percée f

86
Q

product

A

produit m

87
Q

bevorderen

A

promouvoir (promouvoir la vente; la promotion)

88
Q

voorspelling, prognose

A

pronostic m

89
Q

verkennen

A

prospecter (prospecter le marché)

90
Q

folder

A

prospectus m

91
Q

adware

A

publiciel m

92
Q

reclame

A

publicité f

93
Q

reclameman/-vrouw

A

publicitaire m

94
Q

misleidende reclame

A

publicité mensongère f

95
Q

reclame en verkoop per post

A

publipostage m

96
Q

de advertorial

A

publireportage m

97
Q

verzadiging

A

saturation f (le marché est saturé.)

98
Q

reclameslogan

A

slogan publicitaire m

99
Q

opiniepeiling

A

sondage d’opinion m (effectuer ~)

100
Q

reclamespot

A

spot publicitaire m

101
Q

reclamemedia

A

support publicitaire m

102
Q

uitneembaar

A

amovible

103
Q

de vierdeursauto

A

berline f

104
Q

schuin lopen, schipperen

A

biaiser (== marcher de biais)

105
Q

vastlopen

A

se bourrer

106
Q

koppig

A

buté

107
Q

trots, zelfverzekerd gaan staan

A

se camper

108
Q

de nachtmerrie

A

cauchemar m

109
Q

knallen; dichtslaan

A

claquer

110
Q

vast, geblokkeerd

A

coincé

111
Q

hoorn (telefoon)

A

combiné m

112
Q

starten (apparaat, vervoermiddel)

A

démarrage m

113
Q

starten

A

démarrer

114
Q

kwaad worden, zich opwinden

A

s’emporter

115
Q

opgewekt, opgeruimd

A

enjoué

116
Q

omvang, uitgebreidheid

A

étendue f