SOCIAL CHANGE Flashcards
1
Q
stages of how minority influence social change
A
drawing attention
consistency
deeper processing - the augmentation principle
snowball effect
social crytpmnesia
2
Q
social cryptomnesia
A
people have memory that changed occurred but not sure how it happened
3
Q
snowball effect
A
as more and more people join the minority it slowly becomes the majority
4
Q
augmentation principle
A
they put themselves are risk or danger for the cause to show their commitment
5
Q
describe drawing attention
A
provide social problem of the issue at hand
6
Q
real example of social proof
A
- the civil rights marches in the 1950s which drew attention to the problems of segregation and the places that were exclucive to white people
