The Ethics of Sponsorship and Advertising Related to Sport Flashcards
L4.2
1
Q
What is sports sponsorship?
A
Sports sponsorship refers to the use of sporting events, sports teams and individual athletes to promote various commercial products that are sold for profit.
2
Q
What are sports ethics?
A
Sports ethics refer to the official and unofficial rules of conduct in relation to sport and the dilemmas that arise if these rules are breeched in the pursuit of sport.
3
Q
What happened in the Y2K?
A
Canadian federal law heavily restricted tobacco advertising.
4
Q
As of 2014, how many deaths is alcohol responsible for worldwide?
A
3 Million deaths.
Approximately 16% of people who drink, binge drink.
