The Story behind the Starbucks Mermaid COPY Flashcards

1
Q

“So much so”

A

phrase

Used to say that the previous statement is very true and therefor has the result that follows

He is a great manager, so much so that he has been promoted twice.

It gets very hot in Tokyo, so much so that it can be hard to exercise outside.

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2
Q

Branding Exec

A

noun

A brand executive who manages social media strategy, the public image of a brand, etc.

We are hiring a brand new branding exec.

They head hunted their branding exec from Apple.

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3
Q

Maritime

A

adjective

Connected with human activity at sea

I like visiting maritime museums whenever I’m in a port city.

Maritime workers usually have very dangerous working conditions.

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4
Q

Lure

A

verb

To persuade someone to do something / go somewhere by offering them something

He lured away all our clients with his competitive prices.

I was able to lure them to our side.

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5
Q

Bare

A

adjective

Without clothing / empty

The apartment was pretty bare when I moved in.

She likes to walk around with bare feet.

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6
Q

Redraw

A

verb

To draw something again

We had to redraw the plan from scratch.

She redrew the outlines of the plan we made previously.

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7
Q

Asymmetry

A

noun

Two halves / sides that are not exactly the same

Some asymmetry is important in people’s faces and bodies.

Too much asymmetry can make people look unattractive.

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8
Q

Spot

A

verb

See / find

I haven’t been able to spot the issue yet.

That new fashion can be spotted all over the city.

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9
Q

Bold

A

adjective

Not shy / strong in color or shape

He is a very bold young man.

We need some more bold colors in this ad.

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10
Q

Alluring

A

adjective

Mysteriously attractive

Going to Tokyo is very alluring to most young people in Japan.

Having cocktails on the beach sounds very alluring…

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11
A
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