Social Psychology: Compliance, & Attitude Flashcards
Changing one’s behavior to make it agree with the attitudes of the group
Conformity
Looking at 3 lines and finding the match with other people involved in the study, go with the group and not your own answer
Solomon Asch’s Conformity Study
In the Solomon Asch’s Conformity Study people gave the wrong answer to gain what?
Social Approval
Giving into the request of others even at your own expense
Compliance
Tendency to comply with a large request with previously asked and more and more small request
Foot in the door Phenomenon
You do something for me, I do something for you
Reciprocity
Often used by groups soliciting contributions
Reciprocity
Someone offers an initially cut-rate price, but then up’s it up with additional cost
Low Ball Technique
Someone makes a very large request and then a smaller one is asked which they comply with due to guilt
Door in the Face
Teacher gets told to shock leaders believing that only 6% of people would comply when in reality 66% complied
Stanley Milgram’s Obedience Study
Really sent the APA to revise guidelines because they didn’t debrief
Stanley Milgram’s Obedience Study
Learned predispositions to response in a favorable or unfavorable way to a specific, object, person, or event
Attitudes
Repeated exposure to novel stimulus increases the liking of the stimulus
Mere Exposure Effect
Many times we adopt the likes of our parents, friends, or significant others
Mere Exposure Effect
Speaker uses facts, figures, and other information to enable the listener to carefully process the information and think about their opinions
Central Route to Persuasion
Superficial information is used to distract the audience to win favorable approval of their product
Peripheral Route to Persuasion
Often used by advertisers to increase sells
Peripheral Route to Persuasion
Subjects are asked how strongly they agree or disagree on each topic (scale of 1-10)
Likert Scale
Facial expressions, voice, tones, and body language are all used to help asses what?
Attitude
Attitudes are influence by restrictions on behavior (being told no)
Reactance Theory
Situations in which individual rewards come into conflict with optimal outcome for the group (do you prioritize yourself or support the group)
Social Trap
Tension that results from holding conflicting beliefs, attitudes, opinions, and values
Cognitive Dissonance
When our actions do not coincide with beliefs
Cognitive Dissonance
According to Leon Festinger, people are going to alter their attitude to fit what?
Behavior