Research Into Variable Affecting Conformity Flashcards
Group size
Research shows the conformity increases as the size of majority influencing person increases but there comes a point where further increase in size doesn’t affect conformity
Unanimity
What degree the members are in agreement with each other affects conformity rates and have been found to decline when majority influence isn’t as unanimous as majority doesn’t agree asch found that with a confederate who didn’t conform the conformity rate dropped to 5.8
Task difficulty
Conformity increase when task difficulty increase as the right answers become less obvious therefore confidence in own judgement tends to drop an increase of task difficulty such as more similar line length participants were more likely to conform to wrong answer as they were unsure
Supporting evidence Lucas et al
Maths problem