5.2

Question 1

innovation

Answer 1

business of putting an invention in the marketplace and making it a success

Question 2

innovation categories

Answer 2

sustaining innovation – improving products

disruptive innovation – creating new products that disrupt markets

process innovation – improving the way products are made (new manufacturing techniques etc)

Question 3

innovation strategies for designers

Answer 3

architectural innovation – technology of the components stays the same, but the configuration of the components is changed to produce a new design

modular innovation – basic configuration stays the same, but one or more key components are changed

configurational innovation – change is made in both technology and organisation

Question 4

diffusion

Answer 4

process where market will accept new idea or product

Question 5

suppression

Answer 5

process where adoption of product by the market is actively slowed

Question 6

why may suppression happen

Answer 6

difficulties competing w dominant design

ambiguity over patent ownership

competing w companies petitioning against new product

natural resistance to unfamiliar concept

Question 7

reasons why not all inventions become innovations

Answer 7

no market demand – new invention might be feasible, but there is no market for it

lack of financial support

time – it takes a lot of patience to turn invention into innovation, which not many inventors have

resistance to change