3.3 - making business decisions Flashcards
What is time series data
time series data is when sales figures are collected at consistent time intervals (e.g. every month)
What is time series analysis used for
time series analysis is sued to reveal underlying patterns in the time series data
What are cons of time series data
time series data can be difficult to interpret if the data has fluctuations.
What is a three period moving average
a three period moving average calculates the average of periods 1,2 and 3, then periods 2,3 and 4 and so on.
What is a four quarter moving average
The four quarter moving average takes the averages over the quarter of a year.
What are scatter graphs and lines of best fit
Scatter graphs and lines of best fit show trends in data.
How can you tell the correlation in a line of best fit
The closer the line of best fit is to the data points, the stronger the correlation is
What is extrapolation
Extrapolation is when trends in past sales data is used to forecast future sales
What are pros of extrapolation
exrapolation allows managers to forecast future sales and set sales targets. Sales performance can then be measured against these targets.
What are the cons of extrapolation
Extrapolation relies on the assumption that past trends will remain true, however past performance is no guarantee of the future since a firms sales can be influenced by external factors.
What is cyclical variation
The difference between the actual sales figure and the moving average for a period of time
How do you calculate cyclical variation
Cyclical variation = actual sales figure - moving average
What is the main reason why businesses invest
Businesses often invest in order to achieve their objectives e.g. if a firms objective is to increase sales then they may invest in new machinery to produce more
Why are investments risky
Any situation where you have to spend money in the hope of making money in the future is risky, because there is the possibility that you do not make as much money as you expect
What do firms do when making strategic decisions about investments
When firms are making strategic decisions about how to invest, they gather as much data as possible so that they can work out the risk and reward involved
What are the 2 main questions firms ask when deciding whether an investment is good or not
1 - how long will it take to get the money back that they spent. 2 - how much profit will they get from the investment
What are the 3 methods businesses can use to help decide whether an investment is a good idea
1- calculating the payback period. 2 - calculating the average rate of return. 3 - calculating discounted cash flows