marxist approach to ownership of media Flashcards

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1
Q

what do marxists think on the topic of media diversity

A

The owners of the media aim to spread ideas (the dominant ideology) which justifies the power of the ruling class.–False class conciousness

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2
Q

what are marxist views on the topic of state controls

A

owners of the media, like newspaper owners have direct control of the content of the media and they can and do interfere with the media content

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3
Q

what are marxist views on media proffesionalism

A

journalists depend for their jobs on supporting the interests of the owners.
The reports they write are biased.They censor the reports to avoid criticism of interests of the ruling class.they do not challenge the status quo

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4
Q

what is the marxist view on public service broadcasting

A

media managers have little choice other than to run the media within the boundaries set by the owners.

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5
Q

What is the name of the approach Marxists take and what does this mean

A

The approach is called the manipulative approach and millibamd says

The media is an instrument through which the ruling class is able to manipulate media content and media audiences in its own interests

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6
Q

Neomarxist view of journalism professionalism

A

Journalists aren’t forced to manipulate media to ruling class ideology as they are already middle class white men

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