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Social Media Period 4 > Lesson 1 Vocabulary Social Media > Flashcards

Lesson 1 Vocabulary Social Media Flashcards

1
Q

The ease of obtaining the tools needed to publish content.

A

Accessibility

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2
Q

The number of shares per post on a social media channel.

A

Amplification Rate

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3
Q

A Web browser or application that collects syndicated content into a single location.

A

Aggregator

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4
Q

A programming methodology for the Web that enables Web applications to interact with users.

A

Ajax

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5
Q

The number of likes per post on a social media channel.

A

Applause Rate

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6
Q

A social media user who creates original content.

A

Contributor

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7
Q

A collection of entries posted on a Web site in reverse chronological order.

A

Blog

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8
Q

An online representation of a user.

A

Avatar

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9
Q

The number of comments per post on a social media channel.

A

Conversation Rate

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10
Q

A Web page made of a collection of panels that present different information.

A

Dashboard

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11
Q

The potential audience for a piece of content; the total number of your followers plus the number of followers for each person who shares the content.

A

Exposure

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12
Q

The number of places a particular content item it made available.

A

Distribution

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13
Q

When a game or other software is provided for free with limited features and additional features cost money.

A

Freemium

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14
Q

Indicates how fast content is created and distributed.

A

Immediacy

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15
Q

The number of times within a certain period that a particular content item is published in the media.

A

Frequency

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16
Q

A keyword tag that uses a hash symbol (#) as a prefix.

A

Hashtag

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17
Q

The number of times a piece of content is displayed.

A

Impression

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18
Q

A social media user who has the power to sway or persuade others.

A

Influencer

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19
Q

A programming language used on Web pages to make them interactive.

A

JavaScript

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20
Q

Program or mobile app that allows real-time or delayed communication between users.

A

Instant Messaging

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21
Q

Program or mobile app that allows real-time communication between online users.

A

Live Chat

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22
Q

Information that describes other data.

A

Metadata

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23
Q

The process of broadcasting live video or audio over the Internet to an audience.

A

Live Streaming

24
Q

A Web page that integrates content and scripts from multiple Web sites to create new applications.

A

Mashup

25
Q

Is similar to a blog, except it only allows users to send brief (usually 280 characters or fewer) messages.

A

Microblog

26
Q

Are replies to individual comments and are posted directly under that comment.

A

Nested Comments

27
Q

Is someone who often responds to social media content posted by others.

A

Participant

28
Q

Refers to how long the content exists or can be accessed.

A

Permanence

29
Q

is a syndicated audio or video digital media file that a user can download to a computer or portable media player (such as an Apple iPod).

A

Podcast

30
Q

Is the emotion behind a social media interaction.

A

Sentiment

31
Q

Indicates the actual number of unique people who view or otherwise access a particular article, advertisement, or other content.

A

Reach

32
Q

Implementations are Web applications that can contextualize data as they process it; the data is augmented with metadata to give it meaning as it is processed.

A

Semantic Web

33
Q

is someone who views and shares content on social media sites.

A

Sharer

34
Q

refres to services that allow users to manage content links they find on the Internet.

A

Social Collaboration

35
Q

are services that allow you to send text messages via an instant messaging (IM) service, mobile phones that support SMS, the World Wide Web, and desktop computers.

A

SMS Gateway

36
Q

allow users to save, organize, manage, and share links to Web sites and other Internet resources.

A

Social Bookmarking

37
Q

occurs when some type of social interaction or engagement is added to the process of buying and selling products online.

A

Social Commerce

38
Q

Is any online service, site, or mobile app that allows people to interact and be social.

A

Social Media

39
Q

Services include virtual worlds and online games that have social features included in them.

A

Social Entertainment

40
Q

Are online or mobile app games that allow users to play on their own schedule, but also interact with other game players in some way.

A

Social Games.

41
Q

Services that allow you to create or upload content and interact with users who read the content.

A

Social Media Publishing

42
Q

Are services that group individuals with common interests or goals into specific groups or communities.

A

Social Networks

43
Q

(sometimes called a lurker) is someone who watches other users’ activities on a social network site, but rarely (if ever) participates.

A

Spectator

44
Q

is broadcasting live video and/or audio over the Internet to an audience.

A

Streaming

45
Q

Web 2.0 and social media sites are producing massive amounts of data. Most of this data does not follow a specific data format and is hard to organize or label.

A

Unstructured Data

46
Q

Users add these to describe online content such as text, images, videos, and bookmarks.

A

Tags

47
Q

Is a method of communication in which a user types and sends short messages from a mobile phone to another mobile phone.

A

Text Messaging

48
Q

Involves push or one-way communication methods. The publisher creates content and sends that content to the end user via the media source, with no interaction or collaboration with the user.

A

Traditional Media

49
Q

The process of user sharing information over the internet that may reach millions of people is called

A

Viral

50
Q

adds a layer of visual communication so the participants can see non-verbal expressions and view visual aids such as drawings, graphics, or slideshows.

A

Video Conferencing

51
Q

Certain sites go a step further and allow the consumers to become publishers and create and post their own content on various sites. This content generated by consumers turned publishers is called user generated content.

A

UGC

52
Q

Is a simulated environment where multiple users can interact in real time.

A

Virtual World

53
Q

(VoIP) is voice information delivered in digital form as packets of data using the Internet Protocol (IP) instead of traditional circuit switched lines of the publish switched telephone network (PSTN).

A

Voice Over IP

54
Q

Is a markup language used to store, describe, and share data on the Web. Ajax combines two languages to create dynamic and interactive Web pages where the user does not need to continuously refresh or reload the page to send or receive new content.

A

Extensible Markup Language

55
Q

Web sites that have these technologies that allow two-way communication between the site owner and the consumers are called

A

Web 2.0

56
Q

Is a data format for delivering Web content that is frequently updated, such as blog entire and news headlines.

A

Web Feed

57
Q

Live streaming is broadcasting live video and/or audio over the Internet to an audience. Another term used for live streaming broadcast is

A

Webcast.

Social Media Period 4 (34 decks)

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