Lesson 1 vocabulary Social media.

Question 1

Accessibility

Answer 1

capable of being reached; being within reach

Question 2

Aggregator

Answer 2

someone or something that gathers materials from a variety of sources

Question 3

Ajax

Answer 3

a set of web development techniques using many web technologies on the client side to create asynchronous web applications.

Question 4

4. Amplification rate

Answer 4

• the ratio of shares per post to the number overall followers.

Question 5

5. Applause rate

Answer 5

the number of approval actions a post receives relative to your total number of followers.

Question 6

6. Avatar-

Answer 6

an icon or figure representing a particular person in video games, Internet forums, etc.

Question 7

7. Blog-

Answer 7

• a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style.

Question 8

8. Contributor

Answer 8

• a person or thing that contributes something; a person who donates to a cause

Question 9

9. Conversion rate

Answer 9

the percentage of users who take a desired action.

Question 10

10. Dashboard-

Answer 10

the panel facing the driver of a vehicle or the pilot an aircraft, containing instruments and controls.

Question 11

11. Distribution

Answer 11

the action of sharing something out among a number of recipients.

Question 12

12. Exposure

Answer 12

the state of being exposed to contact with something; the revelation of an identity or fact, especially one that is concealed.

Question 13

13. Freemium-

Answer 13

type of business model that involves offering customers both complementary and extra-cost services.

Question 14

14. Frequency

Answer 14

• the rate which something occurs or is repeated over a particular period of time or in a given sample

Question 15

15. Hashtag-

Answer 15

a word or phrase preceded by a hash sign used on social media websites and applications, especially twitter to identify on a specific topic

Question 16

16. Immediacy

Answer 16

the quality of bringing one into direct and instant involvement with something, giving rise to a sense of urgency or excitement

Question 17

17. Impression

Answer 17

an idea, feeling, or opinion about something or someone, especially one formed without conscious thought or on the basis of little evidence.

Question 18

18. Influencer

Answer 18

a person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.

Question 19

19. Instant messaging

Answer 19

• send (someone) an instant message

Question 20

20. JavaScript-

Answer 20

an object-oriented computer programming language commonly used to create interactive effects within web browsers.

Question 21

21. Live chat

Answer 21

• provides companies with a way to interact with users when they visit an organization’s media properties. Visitors can initiate a chat session by simply typing a message in the chat window.

Question 22

22. Live streaming

Answer 22

transmit or receive live video and audio coverage of (an event) over the Internet.

Question 23

23. Mashup-

Answer 23

• a mixture or fusion of disparate elements. a web page or application created by combining data or functionality from different sources.

Question 24

24. Metadata-

Answer 24

a set of data that describes and gives information about other data.

Question 25

25. Microblog

Answer 25

a social media site to which a user makes short, frequent posts.

Question 26

26. Nested comments

Answer 26

a comment inside another comment

Question 27

27. Participant

Answer 27

a person who takes part in something

Question 28

28. Permanence-

Answer 28

- state or quality of lasting or remaining unchanged indefinitely

Question 29

29. Podcast

Answer 29

digital audio file made available on the Internet for downloading to a computer or mobile device, typically available as a series, new installments of which can be received by subscribers automatically.

Question 30

30. Reach

Answer 30

the extent or range of application, effect, or influence.

Question 31

31. Semantic Web-

Answer 31

a proposed development of the World Wide Web in which data in web pages is structured and tagged in such a way that it can be read directly by computers

Question 32

32. Sentiment-

Answer 32

the attitude and feelings people have about your brand on social media

Question 33

33. Sharer

Answer 33

- users broadcast web content on a social network to their connections, groups, or specific individuals.

Question 34

34. SMS gateway-

Answer 34

a website that allows users to send SMS messages from a web browser to people within the cell served by that gateway

Question 35

35. Social bookmarking

Answer 35

the process of tagging a website page with a browser-based tool so that you can easily visit it again later

Question 36

36. Social collaboration

Answer 36

refers to processes that help multiple people or groups interact and share information to achieve common goals.

Question 37

37. Social commerce

Answer 37

the use of networking websites such as Facebook, Instagram, and Twitter as vehicles to promote and sell products and services.

Question 38

38. Social entertainment

Answer 38

includes social games, socially enabled video games, alternate reality games, social music, and social television and film

Question 39

Social games

Answer 39

-refer to tabletop, other face-to-face indoor or outdoor games, or video games that allow or require social interaction between players as opposed to games played in solitude, games played at tournaments or competitions

Question 40

40. Social Media

Answer 40

websites and applications that enable users to create and share content or to participate in social networking

Question 41

Social media publishing

Answer 41

is the art of publishing content in ways that allow people to respond and give feedback

Question 42

42. Social networks-

Answer 42

a dedicated website or other application which enables users to communicate with each other by posting information, comments, messages, images, etc.

Question 43

43. Spectator

Answer 43

a person who watches at a show, game, or other event

Question 44

Streaming-

Answer 44

a method of transmitting or receiving data (especially video and audio material) over a computer network as a steady, continuous flow, allowing playback to start while the rest of the data is still being received.

Question 45

Tags-

Answer 45

a label attached to someone or something for the purpose of identification or to give other information.

Question 46

Test Messaging

Answer 46

short message sent electronically usually from one cell phone to another.

Question 47

47. Traditional Media

Answer 47

television, radio, newspapers, magazines, newsletters, tax press and other print publications.

Question 48

48. Unstructured data-

Answer 48

that it is datasets (typical large collections of files) that aren't stored in a structured database format

Question 49

49. (UGS) user generated content-

Answer 49

the term used to describe any form of content such as video, blogs, discussion form posts, digital images, audio files, and other forms of media that was created by consumers or end-users of an online system or service and is publicly available to others consumers

Question 50

Video conferencing

Answer 50

telecommunication in the form of a videoconference.

Question 51

Viral-

Answer 51

an image, video, advertisement, etc., that is circulated rapidly on the Internet.

Question 52

Voice Over IP

Answer 52

-also called IP telephony, is a method and group of technologies for the delivery of voice communications and multimedia sessions over Internet Protocol (IP) networks, such as the Internet

Question 53

54. Web 2.0

Answer 53

the second stage of development of the World Wide Web, characterized especially by the change from static web pages to dynamic or user-generated content and the growth of social media.

Question 54

55. Web feed

Answer 54

a data format used for providing users with frequently updated content.

Question 55

Webcast

Answer 55

a video broadcast of an event transmitted across the Internet.

Question 56

XML – Extensible Markup

Answer 56

stands for extensible markup language. Extensible means that the language is a shell, or skeleton that can be extended by anyone who wants to create additional ways to use XML. Markup means that XML's primary task is to give definition to text and symbols.