Lesson 1 vocabulary Social media. Flashcards
Accessibility
capable of being reached; being within reach
Aggregator
someone or something that gathers materials from a variety of sources
Ajax
a set of web development techniques using many web technologies on the client side to create asynchronous web applications.
- Amplification rate
- the ratio of shares per post to the number overall followers.
- Applause rate
the number of approval actions a post receives relative to your total number of followers.
- Avatar-
an icon or figure representing a particular person in video games, Internet forums, etc.
- Blog-
- a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style.
- Contributor
- a person or thing that contributes something; a person who donates to a cause
- Conversion rate
the percentage of users who take a desired action.
- Dashboard-
the panel facing the driver of a vehicle or the pilot an aircraft, containing instruments and controls.
- Distribution
the action of sharing something out among a number of recipients.
- Exposure
the state of being exposed to contact with something; the revelation of an identity or fact, especially one that is concealed.
- Freemium-
type of business model that involves offering customers both complementary and extra-cost services.
- Frequency
- the rate which something occurs or is repeated over a particular period of time or in a given sample
- Hashtag-
a word or phrase preceded by a hash sign used on social media websites and applications, especially twitter to identify on a specific topic
- Immediacy
the quality of bringing one into direct and instant involvement with something, giving rise to a sense of urgency or excitement
- Impression
an idea, feeling, or opinion about something or someone, especially one formed without conscious thought or on the basis of little evidence.
- Influencer
a person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.
- Instant messaging
- send (someone) an instant message
- JavaScript-
an object-oriented computer programming language commonly used to create interactive effects within web browsers.
- Live chat
- provides companies with a way to interact with users when they visit an organization’s media properties. Visitors can initiate a chat session by simply typing a message in the chat window.
- Live streaming
transmit or receive live video and audio coverage of (an event) over the Internet.
- Mashup-
- a mixture or fusion of disparate elements. a web page or application created by combining data or functionality from different sources.
- Metadata-
a set of data that describes and gives information about other data.
- Microblog
a social media site to which a user makes short, frequent posts.
- Nested comments
a comment inside another comment
- Participant
a person who takes part in something
- Permanence-
- state or quality of lasting or remaining unchanged indefinitely
- Podcast
digital audio file made available on the Internet for downloading to a computer or mobile device, typically available as a series, new installments of which can be received by subscribers automatically.
- Reach
the extent or range of application, effect, or influence.
- Semantic Web-
a proposed development of the World Wide Web in which data in web pages is structured and tagged in such a way that it can be read directly by computers
- Sentiment-
the attitude and feelings people have about your brand on social media
- Sharer
- users broadcast web content on a social network to their connections, groups, or specific individuals.
- SMS gateway-
a website that allows users to send SMS messages from a web browser to people within the cell served by that gateway
- Social bookmarking
the process of tagging a website page with a browser-based tool so that you can easily visit it again later
- Social collaboration
refers to processes that help multiple people or groups interact and share information to achieve common goals.
- Social commerce
the use of networking websites such as Facebook, Instagram, and Twitter as vehicles to promote and sell products and services.
- Social entertainment
includes social games, socially enabled video games, alternate reality games, social music, and social television and film
Social games
-refer to tabletop, other face-to-face indoor or outdoor games, or video games that allow or require social interaction between players as opposed to games played in solitude, games played at tournaments or competitions
- Social Media
websites and applications that enable users to create and share content or to participate in social networking
Social media publishing
is the art of publishing content in ways that allow people to respond and give feedback
- Social networks-
a dedicated website or other application which enables users to communicate with each other by posting information, comments, messages, images, etc.
- Spectator
a person who watches at a show, game, or other event
Streaming-
a method of transmitting or receiving data (especially video and audio material) over a computer network as a steady, continuous flow, allowing playback to start while the rest of the data is still being received.
Tags-
a label attached to someone or something for the purpose of identification or to give other information.
Test Messaging
short message sent electronically usually from one cell phone to another.
- Traditional Media
television, radio, newspapers, magazines, newsletters, tax press and other print publications.
- Unstructured data-
that it is datasets (typical large collections of files) that aren’t stored in a structured database format
- (UGS) user generated content-
the term used to describe any form of content such as video, blogs, discussion form posts, digital images, audio files, and other forms of media that was created by consumers or end-users of an online system or service and is publicly available to others consumers
Video conferencing
telecommunication in the form of a videoconference.
Viral-
an image, video, advertisement, etc., that is circulated rapidly on the Internet.
Voice Over IP
-also called IP telephony, is a method and group of technologies for the delivery of voice communications and multimedia sessions over Internet Protocol (IP) networks, such as the Internet
- Web 2.0
the second stage of development of the World Wide Web, characterized especially by the change from static web pages to dynamic or user-generated content and the growth of social media.
- Web feed
a data format used for providing users with frequently updated content.
Webcast
a video broadcast of an event transmitted across the Internet.
XML – Extensible Markup
stands for extensible markup language. Extensible means that the language is a shell, or skeleton that can be extended by anyone who wants to create additional ways to use XML. Markup means that XML’s primary task is to give definition to text and symbols.
