Topic Six, Part 7 - Price Elasticity Flashcards

1
Q

What is elasticity?

A

The responsiveness of demand to a change in price or income

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2
Q

What is elastic demand?

A

An increase in price will greatly change demand

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3
Q

What is inelastic demand?

A

An increase in price will barely change demand

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4
Q

What is the formula for price elasticity for demand?

A

Change in quantity demanded / Change in price

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5
Q

What does a PED of more than 1 mean?

A

Change in demand is more than change in price

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6
Q

What does a PED of less than 1 mean?

A

Change in demand is less than change in price

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7
Q

What does a PED 1 mean?

A

Change in demand is parallel to a change in price

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8
Q

How does brand strength influence price elasticity demand?

A

Products with strong brand loyalty tend to be inelastic

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9
Q

How does necessity influence price elasticity demand?

A

The higher the necessity, the more demand is inelastic

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10
Q

How does habit influence price elasticity demand?

A

Products demanded as matter of habit tend to be inelastic

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11
Q

How does availability of substitutes influence price elasticity demand?

A

Products with lots of alternatives tend to be price elastic

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12
Q

How does time influence price elasticity demand?

A

Price changes have less impact in the short term

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