Chapitre 65 : Advertising (La Publicité) Flashcards by Renaud Abate

Q

une publicité

A

an advertisement

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Q

une pub

A

an ad

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Q

une publicité dans un journal /TV/radio

A

a newspaper / television / radio advertisement

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Q

une publicité, un spot publicitaire

A

a commercial

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Q

une page de pub

A

a commercial break

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Q

une affiche

A

a poster

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Q

un panneau publicitaire

A

a hoarding / a billbord

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Q

un prospectus

A

a flyer / flier

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Q

le courrier publicitaire

A

junk mail

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Q

mettre une annonce dans un journal

A

to put / to place an advertisement in a newspaper

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Q

un encart publicitaire

A

an insert

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Q

une offre d’emploi

A

a job ad(vertisement)

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Q

«offres d’emploi»

A

situations vacant

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Q

«demandes d’emploi»

A

situations wanted

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Q

les petites annonces

A

the small ads / the classified ads

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Q

la rubrique rencontre

A

the lonely hearts ads

Q

le courrier du coeur

A

the agony column

Q

une campagne publicitaire

A

an advertising campaign

Q

un matraquage publicitaire

A

an advertising blitz

Q

une stratégie publicitaire

A

an advertising strategy

Q

un slogan publicitaire

A

an advertising slogan

Q

un slogan

A

a catchphrase

Q

un slogan accrocheur

A

a catchy slogan

Q

la publicité mensongère

A

misleading / deceptive advertising

faire de la publicité pour un produit

ta advertise a product

un publicitaire

an adman

informer les gens sur un produit

to inform people about a product

influencer les consommateurs

to influence the consumer

inciter les consommateurs

to encourage consumers to buy

conditionner les gens afin qu’ils achetent

to brainwash people into buying

le contenu d’un message

the content of a message

transmettre un message

to convey a message

un sponsor / le parrainage

a sponsor / sponsorship

parrainer un evenement sportif

to sponsor a sporting event