6.1.2 Attitude - Psychological influences on the individual Flashcards
Attitude
A value aimed at an attitude object
Attitudes are … (7)
Learned, can be unstable, can be changed, directed towards an attitude object, cognitive thoughts, emotional feelings and behavioural responses
Socialisation
(attitude)
Process where cultural values are learnt by associating with significant others
Triadic model
CAB. The three parts of an attitude; cognitive, affective, behavioural
Cognitive component
Your beliefs, knowledge and thoughts
Affective component
A persons feelings, interpretations and emotional responses
Behavioural component
The actions of the performer
Cognitive dissonance
New information given to the performer to cause disharmony, unease to their pre-existing attitudes and to motivate change
Persuasion
An effective communication to promote change
Familiarisation
Day to day experiences