33 Communication médias Flashcards

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1
Q

les télécommunications

A

telecommunications

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2
Q

un téléphone

A

a phone [(fəʊn]

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3
Q

un téléphone mobile

A

[BR]a mobile [ˈməʊbaɪl] (phone) • [AM] a cellphone [ˈselfəʊn]

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4
Q

un téléphone avec appareil photo

A

a cameraphone [ˈkæmrəfəʊn]

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5
Q

une carte SIM

A

a SIM card

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6
Q

un kit mains libres, un kit piéton

A

a hands-free kit

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7
Q

une oreillette

A

an earpiece [ˈɪəpiːs]

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8
Q

une sonnerie

A

a ringtone [ˈrɪŋtəʊn]

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9
Q

répondre au téléphone

A

to answer the phone

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10
Q

raccrocher

A

to hang* up

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11
Q

un téléphone public

A

a public phone • a payphone [ˈpeɪfəʊn]

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12
Q

une cabine (téléphonique)

A

[BR] a callbox [ˈkɔːlbɒks] • [BR] a phone box • [AM] a phone booth

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13
Q

un téléphone à carte

A

a card phone

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14
Q

une carte téléphonique

A

a phonecard [ˈfəʊnˌkɑːd]

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15
Q

un téléphone fixe

A

a landline phone

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16
Q

un téléphone à touches

A

a touch-tone phone

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17
Q

le combiné

A

the receiver [rɪˈsiːvəʳ]

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18
Q

décrocher (le téléphone)

A

to lift the receiver • to pick up the receiver

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19
Q

laisser le téléphone décroché

A

to leave* the phone off the hook

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20
Q

un interphone

A

an intercom [ˈɪntəkɒm] • a buzzer [ˈbʌzəʳ]

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21
Q

un talkie-walkie

A

a walkie-talkie [ˈwɔːkɪˈtɔːkɪ]

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22
Q

un numéro de téléphone

A

a phone number

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23
Q

les touches

A

the keys [kiːz] • the buttons [ˈbʌtnʒ]

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24
Q

la touche dièse

A

the hash key

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25
Q

composer un numéro

A

to dial a number

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26
Q

la tonalité

A

[BR] the dialling tone • [AM] the dial tone

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27
Q

l’indicatif

A

[BR] the dialling code • [AM] the area code

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28
Q

le signal d’appel

A

call waiting

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29
Q

le transert d’appel

A

call diversion

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30
Q

le temps de communication

A

talk time

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31
Q

un appel téléphonique, un coup de téléphone, une communication téléphonique

A

a phone call

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32
Q

un appel local

A

a local call

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33
Q

téléphoner en PCV

A

[BR] to reverse the charges • [BR] to transfer the charges • [AM] to call collect

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34
Q

téléphoner

A

to phone [fəʊn] • to make* a (phone) call

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35
Q

téléphoner à qqn

A

to phone sb

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36
Q

obtenir la communication

A

to get* through

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37
Q

mettre qqn en communication avec qqn, passer qqn à qqn

A

to put* sb through to sb

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38
Q

être au téléphone avec qqn

A

to be on the phone to sb

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39
Q

rappeler

A

to call back • to phone back

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40
Q

la messagerie vocale

A

voice mail

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41
Q

laisser un message pour qqn

A

to leave* a message for sb

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42
Q

la messagerie instantanée

A

instant messaging

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43
Q

un texto

A

a text message

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44
Q

envoyer un texto à qqn

A

to text sb

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45
Q

sonner

A

to ring* [rɪŋ]

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46
Q

Ça ne répond pas

A

There’s no reply

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47
Q

être coupé

A

to be cut off

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48
Q

C’est occupé

A

[BR] It’s engaged • [AM] It’s busy

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49
Q

faire un faux numéro

A

to get* a wrong number

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50
Q

Je ne te capte plus !

A

You’re breaking up!

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51
Q

Allô !

A

Hello! [həˈləʊ] • Hallo! [həˈləʊ]

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52
Q

Allô, Wallisdown et Cie, j’écoute

A

Hello, Wallisdown & Co, can I help you?

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53
Q

Pourrais-je parler à Robert ?

A

Could I speak to Robert, please?

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54
Q

Qui est à l’appareil ?

A

Who’s speaking?

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55
Q

C’est Marie à l’appareil

A

This is Marie speaking

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56
Q

C’est Marie (à l’appareil) ? – Elle-même

A

Is that Marie? – Speaking

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57
Q

Ne quittez pas !

A

Hold the line, please!

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58
Q

Nous recherchons votre correspondant

A

We’re trying to connect you

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59
Q

Il m’a raccroché au nez

A

He hung up on me

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60
Q

l’annuaire

A

the phone book

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61
Q

chercher le numéro de qqn dans l’annuaire

A

to look up sb’s number in the phone book

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62
Q

les pages jaunes (de l’annuaire)

A

the yellow pages

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63
Q

être sur liste rouge

A

[BR] to be ex-directory • [AM] to be unlisted

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64
Q

les renseignements

A

[BR] directory enquiries • [AM] information [ˌɪnfəˈmeɪʃən] (sing.)

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65
Q

un(e) téléphoniste

A

[BR] a telephonist [tɪˈlefənɪst] • [AM] a telephone operator

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66
Q

un(e) standardiste

A

a switchboard operator

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67
Q

le standard

A

the (telephone) switchboard

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68
Q

poste 516

A

[BR] extension 516 • [AM] station 516

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69
Q

une télécopie, un fax

A

a fax [fæks]

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70
Q

un télécopieur, un fax

A

a fax machine

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71
Q

transmettre qqch. par télécopie à qqn

A

to fax sth to sb

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72
Q

un courriel, un mail

A

an e-mail [ˈiːmeɪl]

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73
Q

envoyer un mail à qqn

A

to e-mail sb

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74
Q

une pièce jointe, un fichier attaché

A

an attachment [əˈtætʃmənt]

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75
Q

transférer un mail

A

to forward an e-mail

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76
Q

la boîte d’envoi

A

the outbox [ˈɑʊtbɔks]

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77
Q

la boîte de réception

A

the inbox [ˈɪnbɔks]

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78
Q

le spam

A

spam [spæm]

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79
Q

les services postaux

A

postal services

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80
Q

un bureau de poste, une poste

A

a post office

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81
Q

la poste (service)

A

the mail service • [BR] the post [pəʊst] • [BR] the postal service

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82
Q

un(e) facteur (-trice), un(e) préposé(e)

A

a mailman (fém. mailwoman)

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83
Q

un(e) postier (-ière), un(e) employé(e) des postes

A

a post office worker • [BR] a postman (fém. postwoman)

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84
Q

le facteur est passé

A

the mailman has been

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85
Q

une grève des postes

A

a mail strike • a postal strike

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86
Q

le courrier

A

mail [meɪl] • [BR] post [pəʊst]

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87
Q

faire suivre son courrier

A

to have one’s mail forwarded

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88
Q

une lettre

A

a letter [ˈletəʳ]

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89
Q

une carte postale

A

a postcard

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90
Q

un paquet

A

a packet [ˈpækɪt]

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91
Q

un colis

A

a parcel [ˈpɑːsl]

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92
Q

une fiche de déclaration de douane

A

a customs form

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93
Q

un timbre(-poste)

A

a (postage) stamp

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94
Q

coller un timbre

A

to stick on a stamp

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95
Q

affranchir (avec un timbre)

A

to stamp [stæmp]

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96
Q

l’affranchissement (prix payé)

A

postage [ˈpəʊstɪdʒ]

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97
Q

«ne pas affranchir»

A

postage paid

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98
Q

les tarifs postaux

A

postage rates

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99
Q

une surtaxe

A

a surcharge [ˈsɜːtʃɑːdʒ]

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100
Q

une adresse

A

an address [əˈdres]

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101
Q

adresser qqch. à qqn

A

to address sth to sb

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102
Q

un code postal

A

a postcode [ˈpəʊstkəʊd] • [AM] a zip code

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103
Q

le (la) destinataire

A

the addressee [ˌædreˈsiː]

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104
Q

l’expéditeur (-trice)

A

the sender [ˈsendəʳ]

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105
Q

fermer une enveloppe

A

to seal an envelope

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106
Q

poster qqch. à qqn

A

to mail sth to sb • [BR] to post sth to sb

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107
Q

envoyer qqch. par la poste

A

to send* sth by mail • [BR] to send* sth by post

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108
Q

envoyer qqch. par avion

A

to send* sth by airmail

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109
Q

un aérogramme

A

an airmail letter

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110
Q

envoyer qqch. en exprès

A

to express sth • [BR] to send* sth by express post • [BR] to send* sth express • [AM] to send* sth by special delivery

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111
Q

lettre / colis exprès

A

[BR] express letter / parcel • [AM] special delivery letter / parcel

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112
Q

par retour de courrier

A

by return of post

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113
Q

envoyer qqch. en recommandé (en général)

A

to send* sth recorded delivery

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114
Q

envoyer qqch. en recommandé (avec valeur assurée)

A

to register sth • to send* sth by registered mail • [BR] to send* sth by registered post

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115
Q

une lettre recommandée (en général)

A

a recorded delivery letter

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116
Q

un lettre recommandée (avec valeur assurée)

A

a registered letter

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117
Q

une boîte aux lettres (privée)

A

a letterbox

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118
Q

une boîte aux lettres

A

[BR] a postbox • [AM] a mailbox

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119
Q

le cachet de la poste

A

the postmark

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120
Q

le centre de tri

A

the sorting office

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121
Q

trier le courrier

A

to sort mail

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122
Q

distribuer le courrier

A

to deliver mail

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123
Q

une levée

A

collection [kəˈlekʃən]

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124
Q

une boîte postale

A

a P.O. box

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125
Q

poste restante

A

poste restante

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126
Q

un sac postal

A

a mailbag [ˈmeɪlbæg] • a postbag [ˈpəʊstbæg]

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127
Q

un fourgon postal

A

a mailvan [ˈmeɪlvæn]

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128
Q

un télégramme

A

a telegram [ˈtelɪgræm] • [AM] a wire [ˈwaɪəʳ]

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129
Q

envoyer un télégramme à qqn

A

to send* a telegram to sb • [AM] to send* a wire to sb • [AM] to wire sb

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130
Q

un mandat

A

a money order • a postal order

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131
Q

l’information

A

information

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132
Q

l’information concernant / sur, des renseignements concernant / sur

A

information about / on [ˌɪnfəˈmeɪʃən] (n. c. sing.)

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133
Q

une information, un renseignement

A

a piece of information

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134
Q

mettre qqn au courant de qqch. (de faits nouveaux)

A

to brief sb on sth, about sth • to fill sb in on sth

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135
Q

mettre / tenir qqn au courant de qqch. (de changements)

A

to bring* / keep* sb up to date on sth

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136
Q

un briefing

A

a briefing [ˈbriːfɪŋ]

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137
Q

une demande de renseignements

A

an enquiry [ɪnˈkwaɪərɪ] • an inquiry [ɪnˈkwaɪərɪ]

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138
Q

informer qqn de / sur qqch.

A

to inform sb of / about sth

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139
Q

renseigner qqn

A

to give* sb some information

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140
Q

s’informer, se renseigner sur qqch.

A

to enquire about sth • to inquire about sth • to make* enquiries about sth • to make* inquiries about sth • to find* out about sth

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141
Q

s’informer (dans un domaine)

A

to inform o.s.

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142
Q

bien informé

A

well-informed

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143
Q

à titre d’information, pour votre information

A

for your information

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144
Q

se documenter sur qqch. / qqn

A

to gather information about sth / sb

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145
Q

étudier qqch.

A

to study sth

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146
Q

faire une étude de qqch.

A

to make* a study of sth • to survey sth

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147
Q

une enquête sur qqch.

A

an enquiry into sth, about sth [ɪnˈkwaɪərɪ] • an inquiry into sth, about sth [ɪnˈkwaɪərɪ]

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148
Q

une enquête (appronfondie) sur

A

a survey on [ˈsɜːvei]

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149
Q

découvrir que

A

to discover that • to find* out that

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150
Q

une découverte

A

a discovery [dɪsˈkʌvərɪ]

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151
Q

dévoiler qqch.

A

to uncover sth

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152
Q

vérifier qqch.

A

to check sth • to verify sth

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153
Q

une vérification

A

a check [tʃek]

154
Q

s’assurer de qqch.

A

to ascertain sth

155
Q

un fait

A

a fact [fækt]

156
Q

établir les faits

A

to get* the facts clear • to get* the facts straight

157
Q

confirmer qqch.

A

to confirm sth

158
Q

la confirmation

A

confirmation [ˌkɒnfəˈmeɪʃən]

159
Q

contacter qqn à propos de qqch.

A

to contact sb about sth

160
Q

être en contact avec qqn

A

to be in contact with sb • to be in touch with sb

161
Q

se mettre en contact avec qqn

A

to get* in touch with sb • to get* into contact with sb

162
Q

communiquer

A

to communicate [kəˈmjuːnɪkeɪt]

163
Q

une communication

A

a communication [kəˌmjuːnɪˈkeɪʃən]

164
Q

aviser qqn de qqch.

A

to notify sb of sth, about sth

165
Q

un avis

A

a notice [ˈnəʊtɪs]

166
Q

publier un bulletin / un communiqué sur qqch.

A

to issue a bulletin / statement about sth

167
Q

un porte-parole de

A

a spokesperson for [ˈspəʊksˌpɜːsən] • a spokesman for [ˈspəʊksmən] (fém. spokeswoman)

168
Q

une allusion

A

a hint [hɪnt]

169
Q

faire une allusion à

A

to drop a hint about

170
Q

laisser entendre que

A

to hint that

171
Q

une fuite

A

a leak [liːk]

172
Q

divulguer qqch.

A

to leak sth

173
Q

une rumeur, un bruit

A

[BR] a rumour [ˈruːməʳ] • [AM] a rumor

174
Q

la rumeur veut que

A

[BR] it’s rumoured that • [AM] it’s rumored that

175
Q

démentir

A

to refute [rɪˈfjuːt] • to deny [dɪˈnaɪ]

176
Q

passer qqch. sous silence, taire qqch.

A

to keep* quiet about sth

177
Q

étouffer qqch.

A

to hush sth up

178
Q

la censure

A

censorship [ˈsensəʃɪp]

179
Q

censurer

A

to censor [ˈsensəʳ]

180
Q

la presse (institution, journaux)

A

the press [pres]

181
Q

la presse (journaux)

A

the newspapers [ˈnjuːsˌpeɪpəz] • the papers [ˈpeɪpəz] (parlé)

182
Q

un journal

A

a newspaper • a paper (parlé)

183
Q

lire qqch. dans le journal

A

to read* sth in the paper

184
Q

c’est dans toute la presse

A

it’s in all the papers

185
Q

tenir une conférence de presse

A

to hold* a press conference

186
Q

publier un communiqué de presse

A

to issue a press statement

187
Q

la liberté de la presse

A

the freedom of the press

188
Q

un quotidien

A

a daily (paper)

189
Q

un hebdomadaire

A

a weekly (magazine)

190
Q

un mensuel

A

a monthly (magazine)

191
Q

un périodique

A

a periodical [ˌpɪərɪˈɒdɪkəl]

192
Q

une revue

A

a journal [ˈdʒɜːnl]

193
Q

un journal sérieux

A

a quality paper

194
Q

un tabloïde, un quotidien populaire

A

a tabloid [ˈtæblɔɪd]

195
Q

la presse à grand tirage

A

the popular press

196
Q

la presse féminine

A

women’s magazines (plur.)

197
Q

une édition

A

an edition [ɪˈdɪʃən]

198
Q

paraître

A

to come* out • to appear [əˈpɪəʳ]

199
Q

un numéro

A

an issue [ˈɪʃuː]

200
Q

le tirage

A

the circulation [ˌsɜːkjʊˈleɪʃən]

201
Q

il tire à 100 000 exemplaires

A

it has a circulation of 100,000

202
Q

un(e) lecteur (-trice)

A

a reader [ˈriːdəʳ]

203
Q

le papier journal

A

newsprint [ˈnjuːsˌprɪnt] • newspaper [ˈnjuːsˌpeɪpəʳ]

204
Q

les nouvelles

A

the news [njuːz] (n. c. sing.)

205
Q

les nouvelles sont bonnes

A

the news is good

206
Q

une nouvelle, une information (en général)

A

a piece of news

207
Q

une nouvelle, une information (diffusée)

A

a news item

208
Q

Tu as entendu la nouvelle ?

A

Have you heard the news?

209
Q

une dépêche (en général)

A

a dispatch [dɪsˈpætʃ] • a despatch [dɪsˈpætʃ]

210
Q

une dépêche (télégraphique)

A

a telegram [ˈtelɪgræm]

211
Q

un gros titre

A

a headline [ˈhedlaɪn]

212
Q

la une

A

the front page

213
Q

sur cinq colonnes à la une

A

in banner headlines on the front page

214
Q

faire la une des journaux

A

to hit* the headlines

215
Q

un article

A

an article [ˈɑːtɪkl]

216
Q

un article de fond

A

a feature article

217
Q

un éditorial

A

an editorial [ˌedɪˈtɔːrɪəl] • a leading article • a leader [ˈliːdəʳ]

218
Q

la chronique sportive / financière

A

the sporting / finance news (n. c. sing.)

219
Q

une critique

A

a review [rɪˈvjuː]

220
Q

une critique de film / de livre

A

a film / book review

221
Q

faire la critique de qqch.

A

to review sth

222
Q

une lettre ouverte à

A

an open letter to

223
Q

le courrier des lecteurs

A

letters to the editor (plur.)

224
Q

la rubrique des échos

A

the gossip column

225
Q

le courrier du cœur

A

the agony column (parlé)

226
Q

une caricature

A

a cartoon [kɑːˈtuːn]

227
Q

une légende (de dessin)

A

a caption [ˈkæpʃən]

228
Q

un publireportage

A

an advertorial [ˌædvəˈtɔːrjəl]

229
Q

une coupure de presse

A

[BR] a press cutting • [AM] a press clipping

230
Q

rapporter

A

to report [rɪˈpɔːt]

231
Q

annoncer

A

to announce [əˈnaʊns]

232
Q

une annonce

A

a report • an announcement [əˈnaʊnsmənt]

233
Q

dix personnes seraient mortes, on annonce la mort de dix personnes

A

ten people are reported to be dead

234
Q

couvrir un événement

A

to cover an event

235
Q

un scoop

A

a scoop [skuːp]

236
Q

un rectificatif

A

a correction [kəˈrekʃən]

237
Q

le journalisme

A

journalism [ˈdʒɜːnəlɪzəm]

238
Q

le journalisme d’investigation

A

investigative journalism

239
Q

un(e) journaliste

A

a journalist [ˈdʒɜːnəlɪst]

240
Q

un(e) journaliste

A

a newspaperman [ˈnjuːsˌpeɪpəˌmæn] (fém. newspaperwoman)

241
Q

un(e) photographe de presse

A

a press photographer

242
Q

le (la) rédacteur (-trice) en chef

A

the chief editor

243
Q

un(e) rédacteur (-trice) (en général)

A

[BR] a subeditor [ˈsʌbˈedɪtəʳ] • [AM] a copyreader [ˈkɒpɪˌrɪːdə]

244
Q

un(e) rédacteur (-trice) (responsable de section)

A

an editor [ˈedɪtəʳ]

245
Q

le rédacteur politique / économique

A

the political / economics editor

246
Q

un(e) éditorialiste

A

a leader writer • an editorial writer

247
Q

un(e) chroniqueur (-euse)

A

a columnist [ˈkɒləmnɪst]

248
Q

un reporter

A

a reporter [rɪˈpɔːtəʳ]

249
Q

un grand reporter

A

an international reporter

250
Q

un(e) correspondant(e)

A

a correspondent [ˌkɒrɪsˈpɒndənt]

251
Q

un(e) envoyé(e) spécial(e)

A

a special correspondent

252
Q

un correspondant à l’étranger

A

a foreign correspondent

253
Q

une agence de presse

A

a news agency • a press agency

254
Q

une carte de presse

A

a press card

255
Q

un magnat de la presse

A

a press baron

256
Q

la radio et la télévision

A

radio and television

257
Q

un poste de radio

A

a radio

258
Q

à la radio

A

on the radio

259
Q

une station de radio

A

a radio station

260
Q

émettre

A

to transmit [trænzˈmɪt]

261
Q

un émetteur

A

a transmitter [trænzˈmɪtəʳ]

262
Q

une fréquence

A

a frequency [ˈfriːkwənsɪ]

263
Q

une bande de fréquences

A

a waveband [ˈweɪvˌbænd]

264
Q

une longueur d’onde

A

a wavelength [ˈweɪvˌleŋθ]

265
Q

sur les ondes

A

on the air

266
Q

sur ondes courtes / petites ondes / grandes ondes

A

on short / medium / long wave

267
Q

sur FM

A

on FM

268
Q

une station pirate

A

a pirate station

269
Q

capter

A

to pick up

270
Q

se mettre à l’écoute de

A

to tune in to

271
Q

être à l’écoute de

A

to be tuned in to • to be listening to

272
Q

les parasites

A

static [ˈstætɪk] (n. c. sing.) • interference [ˌɪntəˈfɪərəns] (n. c. sing.)

273
Q

un poste de télévision, un téléviseur

A

a television • a TV

274
Q

à la télévision

A

on television

275
Q

être à l’antenne

A

to be on the air

276
Q

regarder la télévision

A

to watch television

277
Q

l’écran

A

the screen [skriːn]

278
Q

un téléviseur à écran plat

A

a flat-screen TV

279
Q

un téléviseur plasma/LCD

A

a plasma TV/an LCD TV

280
Q

une télévision portative

A

a portable television

281
Q

une télécommande

A

a remote control unit • a remote

282
Q

une prise Péritel

A

a SCART socket

283
Q

une antenne

A

[BR] an aerial [ˈɛərɪəl] • [AM] an antenna [ænˈtenə]

284
Q

une antenne parabolique

A

a (satellite) dish aerial • [AM] a (satellite) dish antenna

285
Q

la haute définition

A

high definition

286
Q

une chaîne

A

a channel [ˈtʃænl]

287
Q

un réseau de télévision, une chaîne de télévision

A

a TV network

288
Q

une chaîne à péage, une chaîne cryptée

A

a pay channel

289
Q

la télévision par câble

A

cable television

290
Q

la télévision par satellite

A

satellite television

291
Q

la télévision numérique

A

digital television

292
Q

diffuser

A

to broadcast* [ˈbrɔːdkɑːst]

293
Q

rediffuser

A

to repeat [rɪˈpiːt] • to rerun* [ˈriːrʌn]

294
Q

une rediffusion

A

a rerun • a repeat

295
Q

une émission, un programme

A

a broadcast • [BR] a programme [ˈprəʊgræm] • [AM] a program

296
Q

une émission en différé / en direct

A

a recorded / live broadcast

297
Q

enregistrer

A

to record [rɪˈkɔːd]

298
Q

un enregistrement

A

a recording [rɪˈkɔːdɪŋ]

299
Q

programmer une émission

A

to bill a programme

300
Q

un créneau horaire

A

a time slot

301
Q

les informations

A

the news [njuːz] (n. c. sing.)

302
Q

un bulletin d’informations

A

a news bulletin • a newscast

303
Q

un flash d’informations

A

a news flash

304
Q

une information de dernière minute

A

the latest news

305
Q

les principaux titres (de l’actualité)

A

the main headlines

306
Q

le bulletin météorologique

A

the weather forecast

307
Q

une interview

A

an interview [ˈɪntəvjuː]

308
Q

interviewer

A

to interview

309
Q

un documentaire

A

a documentary [ˌdɒkjʊˈmentərɪ]

310
Q

un reportage

A

a report [rɪˈpɔːt]

311
Q

faire un reportage sur qqch.

A

to report on sth

312
Q

un commentaire

A

a commentary [ˈkɒməntərɪ]

313
Q

un commentaire suivi sur qqch.

A

a running commentary on sth

314
Q

commenter

A

to comment [ˈkɒment]

315
Q

une dramatique (télévisée)

A

a TV play

316
Q

une dramatique (radiodiffusée)

A

a radio play • a play for radio

317
Q

un feuilleton

A

a serial [ˈsɪərɪəl]

318
Q

un feuilleton mélodramatique

A

a soap opera

319
Q

un spectacle de variétés

A

a variety show • a variety programme

320
Q

un jeu-concours

A

a quiz (show)

321
Q

un reality-show

A

a reality show

322
Q

une émission à ligne ouverte

A

a phone-in (programme) • [AM] a call-in (program)

323
Q

un(e) présentateur (-trice) (d’informations)

A

a newscaster [ˈnjuːzˌkɑːstə] • [BR] a newsreader [ˈnjuːzˌrɪːdə] • [AM] a news announcer

324
Q

un commentateur sportif

A

a sports commentator

325
Q

l’animateur (-trice)

A

the host [həʊst]

326
Q

animer une émission

A

to host a show • to compere a show

327
Q

un(e) speaker(ine)

A

an announcer [əˈnaʊnsəʳ]

328
Q

un(e) réalisateur (-trice)

A

a producer [prəˈdjuːsəʳ]

329
Q

un présentateur

A

an anchorman [ˈæŋkəmæn]

330
Q

une présentatrice

A

an anchorwoman [ˈæŋkəwʊmən]

331
Q

les auditeurs

A

the listeners [ˈlɪsnəʳz]

332
Q

les téléspectateurs

A

the viewers [ˈvjuːəʳz]

333
Q

la redevance

A

the licence fee

334
Q

l’indice d’écoute (en général)

A

the audience ratings (plur.)

335
Q

l’indice d’écoute (à la télévision)

A

the viewing figures (plur.) • [AM] viewership

336
Q

avoir un bon / mauvais indice d’écoute, avoir un bon / mauvais audimat

A

to have good / poor ratings

337
Q

les heures de grande écoute

A

prime (viewing) time (sing.) • peak viewing time (sing.)

338
Q

le studio

A

the studio [ˈstjuːdɪəʊ]

339
Q

une voiture de reportage (de radio, de TV)

A

a mobile studio

340
Q

un car de reportage (de radio)

A

a radio car

341
Q

un micro(phone)

A

a microphone [ˈmaɪkrəʊˌfəʊn] • a mike [maɪk] (parlé)

342
Q

un DVD

A

a DVD [ˌdiːviːˈdiː]

343
Q

un lecteur de DVD

A

a DVD player

344
Q

une cassette vidéo

A

a video cassette • a video tape

345
Q

un magnétoscope

A

a video (recorder) • a video cassette recorder (abr. VCR)

346
Q

enregistrer qch

A

to record sth

347
Q

la publicité

A

advertising

348
Q

une agence de publicité

A

an advertising agency • a publicity agency

349
Q

un(e) publicitaire

A

an advertising agent • a publicity agent

350
Q

un agent de publicité

A

a press agent

351
Q

un(e) rédacteur (-trice) publicitaire

A

a copywriter

352
Q

un annonceur (publicitaire)

A

an advertiser [ˈædvətaɪzəʳ]

353
Q

un(e) dessinateur (-trice), un(e) graphiste

A

a designer [dɪˈzaɪnəʳ]

354
Q

un(e) illustrateur (-trice)

A

an illustrator [ˈɪləstreɪtəʳ]

355
Q

faire de la publicité pour qqch.

A

to advertise sth [ˈædvətaɪz]

356
Q

une publicité, une annonce publicitaire

A

an advertisement [ədˈvɜːtɪsmənt] • an ad [æd] (parlé) • [BR] an advert [ədˈvɜːt] (parlé)

357
Q

un film publicitaire

A

a promotional film

358
Q

un spot publicitaire

A

a commercial [kəˈmɜːʃəl]

359
Q

un slogan

A

a slogan [ˈsləʊgən]

360
Q

une affiche

A

a poster [ˈpəʊstəʳ]

361
Q

un panneau publicitaire

A

[BR] a hoarding [ˈhɔːdɪŋ] • [AM] a billboard [ˈbɪlbɔːd]

362
Q

un prospectus

A

a brochure [ˈbrəʊʃjʊəʳ] • a leaflet [ˈliːflɪt]

363
Q

une enseigne

A

a sign(board) [ˌsaɪn(bɔːd)]

364
Q

une enseigne lumineuse

A

an illuminated sign

365
Q

une enseigne au néon

A

a neon sign

366
Q

un texte publicitaire

A

a blurb [blɜːb]

367
Q

les petites annonces

A

the classified ads • the small ads

368
Q

la publicité mensongère

A

misleading advertising

369
Q

une foire, un salon

A

a (trade) fair

370
Q

une campagne publicitaire

A

an advertising campaign

371
Q

une cible

A

a target [ˈtɑːgɪt]

372
Q

cibler une campagne sur un groupe

A

to target a campaign at a group

373
Q

faire vendre

A

to sell* [sel]

374
Q

pousser la vente de qqch., faire la promotion de qqch.

A

to push sth (parlé)

375
Q

le battage publicitaire

A

hype [haɪp] (parlé)

376
Q

faire du battage autour de qqch.

A

to hype sth (parlé)

377
Q

les relations publiques, la communication

A

public relations • PR [piːˈɑːʳ]

378
Q

un(e) responsable des relations publiques

A

a public relations man/woman

379
Q

un(e) attaché(e) de presse

A

a press attaché

380
Q

un sponsor

A

a sponsor [ˈspɒnsəʳ]

381
Q

sponsoriser

A

to sponsor