self report - part 2 questionnaires

Question 1

what are questionnaires

Answer 1

they are like a written interview - can be carried out face to face, online, telephone or post

Question 2

what are open ended questions

Answer 2

questions which dont have just one answer to them - they can be detailed and subjective

Question 3

what are close ended questions

Answer 3

questions which require a certain answer such as yes or no

Question 4

what are issues with open ended questions

Answer 4

1.overuse of jargon
2. leading questions (questions which are worded to suggest a particular answer)
3. double barrelled question (question which asks two things but requires one answer)
4. double negative question (question that contains two negatives)

Question 5

examples of closed questions

Answer 5

1. likert scale - ranking something eg on scale 1-5
2. rating scale - respondent identifies value that represents their strength or feeling ab a particular topic
   eg 1 = strongly disagree
3. fixed choice option - (multiple choice)

Question 6

strength - time and cost

Answer 6

relatively cheap and quick way to gather a large amount of data. increased sample size so representative and can generalise to wider population

Question 7

strength - private

Answer 7

higher validity due to being able to be completed privately and often anonymously so responses are more likely to be honest

Question 8

weakness - sdb

Answer 8

social desirability bias risk

Question 9

weakness - attrition

Answer 9

attrition is dropping out or missing responses - distributing questionnaires en masse means any data collected relies on responses to be returned
response rates are often poor so generalising the sample of results to a large population can be unconvincing

Question 10

what is acquiescence bias

Answer 10

also known as agreement bias - tendancy for survey respndents to agree with research statements
can be eliminated with lie scales - questions that ask opposite things