natural experiment Flashcards
what is a natural experiment
levels of independent variables influenced by natural occurrences or events outside of researcher’s control who then observes effects on the dependent variable
positive: ecological validity
high ecological validity - likely to reflect real life behaviour and can be generalised to similar situations due to variables of interest changing naturally
negative: control
lack of control over independent variable or other confounding variables so its hard to establish a cause and effect relationship between variables
positive: ethical feasibility
researchers can study situations unethical to directly manipulate
negative: replication
difficult to replicate natural unique event to test reliability and wont be consistent
cant verify findings
positive: demand characteristic
participants dont know they’re in the study