pro social behaviour lecture 1 Flashcards
why do people engage in pro social behaviour
-person based factors
-situation based factors
why would people not want to help stranger in need
-unsure if emergency
-standing out/ embarrassment
-other people around so responsibility shared
kitty genovese murder 1964
-kitty walking home, attacked with knife, crying for help, long time passed
-no one helped and she was murdered
-lots of people heard but no one helped
-kick started interest in helping behaviour
what is prosocial behaviour
range of behaviour valued by society
what are the two types of pro social behaviour
- helping behaviour: helping person or group
- altruism: helping behaviour costly to helper
what are the person based factors to helping behaviour
-mood: positive mood, negative mood, guilt
-genetic factors
-empathy
what are the genetic factors in helping behaviour
helping behaviour has been passed through the generations so suggests there is a genetic link
-targeted helping improves survival of genes
-relatives share genes so helping relatives enhances survival of shared genes so they can be passed on
how does positive mood impact helping behaviour
Carlson 1988
-meta analysis found positive mood increases helping
-warm glow of success by Isen 1970: teachers successful on a task (good mood) are more likely to help with a fundraiser
-being in a positive mood makes people less self focused and sensitive to other’s needs
how does negative mood impact helping behaviour
Carlson and Miller 1987
-there are different negative emotions which have different effects
-anger = aggression, NOT prosocial
-Van Doorn et al 2014 suggests anger can be prosocial when fighting an injustice
guilt and helping behaviour
Regan 1972
-guilt induction study (broken expensive camera)
-immediately after pp left feeling they have broken the camera, there is an opportunity to help someone
-50% in guilt cond help compared to 15% in control (no guilt) condition
why does guilt increase helping behaviour
Cialdini 1982
-negative state relief hypoth
-helping someone else is a way to combat guilt/ coping strategy
how does empathy influence helping behaviour
Bateson 1991
-egoistic people: less concerned about others
-altruistic: empathy and concern for others
-if there is potential to escape helping…
-egoistically motivated people would escape
-altruistically motivated people help due to empathy, if they walk away they will feel psychologically guilty so it is better for them to help out
Bateson study on empathy and helping behaviour
Bateson 1981
-students observe ‘elaine’ receive electric shocks in learning study
-pp offered chance to take place of elaine
1. they can walk out after 2/10 trials (high escape)
2. pp watch full 10 trials (low escape)
3. pp told elaine shares same values and beliefs (high empathy)
4. pp told elaine has diff values and beliefs (low empathy)
-low empathy (egoistic) have easy escape, less likely to take elaines place
-all other conditions are likely to help elaine
perspective taking and empathetic concern
Oswald 1996: empathetic concern requires perspective taking
Bateson 1997, 2003: there is a distinction between imagining how someone else would feel in a certain situ verus how we would feel in the situ
what is the situation based model to helping behaviour
-presence of others impacts helping behaviour
-more helpers = help less likely to be received