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Uncategorized > Management and Marketing > Flashcards

Management and Marketing Flashcards

Indispensable Chinese words and phrases to apply to management and marketing situations.

1
Q

Translate to Chinese.

board of management

A

董事会管理
dǒng shì huì guǎn lǐ

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2
Q

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member of the board

A

董事会成员
dǒng shì huì chéng yuán

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3
Q

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board of directors

A

董事会
dǒng shì huì

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4
Q

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commercial manager

A

商务经理
shāng wù jīng lǐ

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5
Q

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plant manager

A

工厂经理
gōng chǎng jīng lǐ

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6
Q

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finance manager

A

财务经理
cái wù jīng lǐ

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7
Q

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managing director

A

常务董事
cháng wù dǒng shì

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8
Q

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district manager

A

区域经理
qū yù jīng lǐ

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9
Q

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manager

A

经理
jīng lǐ

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10
Q

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account manager

A

客户经理
kè hù jīng lǐ

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11
Q

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key accounts manager

A

关键客户经理
guān jiàn kè hù jīng lǐ

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12
Q

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management report

A

管理报告
guǎn lǐ bào gào

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13
Q

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area manager

A

区域经理
qū yù jīng lǐ

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14
Q

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product manager

A

产品经理
chǎn pǐn jīng lǐ

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15
Q

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sales manager

A

销售经理
xiāo shòu jīng lǐ

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16
Q

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secretary of the board

A

董事会秘书
dǒng shì huì mì shū

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17
Q

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top management

A

高层管理人员
gāo céng guǎn lǐ rén yuán

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18
Q

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inventory management

A

库存管理
kù cún guǎn lǐ

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19
Q

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project management

A

项目管理
xiàng mù guǎn lǐ

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20
Q

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cash management

A

现金管理
xiàn jīn guǎn lǐ

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21
Q

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business proceedings

A

商业诉讼
shāng yè sù sòng

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22
Q

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proposal

A

建议
jiàn yì

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23
Q

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executive secretary

A

行政秘书
xíng zhèng mì shū

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24
Q

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management company

A

管理公司
guǎn lǐ gōng sī

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25
Q

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buyout

A

买断
mǎi duàn

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26
Q

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decision-making

A

决策
jué cè

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27
Q

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business unit

A

业务部门
yè wù bù mén

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28
Q

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middle management

A

中层管理
zhōng céng guǎn lǐ

29
Q

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advertisement

A

公告，告示
gōng gào ，gào shì

30
Q

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market survey

A

市场调查
shì chǎng diào chá

31
Q

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test market

A

测试市场
cè shì shì chǎng

32
Q

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consumer profile

A

消费者简介
xiāo fèi zhě jiǎn jiè

33
Q

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advertising campaign

A

广告战
guǎng gào zhàn

34
Q

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marketing intelligence

A

营销情报
yíng xiāo qíng bào

35
Q

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market research

A

市场调研
shì chǎng diào yán

36
Q

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trademark

A

商标
shāng biāo

37
Q

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distributor’s own brand

A

经销商自己的品牌
jīng xiāo shāng zì jǐ de pǐn pái

38
Q

Translate to Chinese.

registered trademark

A

注册商标
zhù cè shāng biāo

39
Q

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promotional offer

A

促销活动
cù xiāo huó dòng

40
Q

Translate to Chinese.

sales promotion

A

促销
cù xiāo

41
Q

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advertising

A

广告
guǎng gào

42
Q

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point of sale advertising

A

销售点广告
xiāo shòu diǎn guǎng gào

43
Q

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sales network

A

销售网络
xiāo shòu wǎng luò

44
Q

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resale

A

转售
zhuǎn shòu

45
Q

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branch

A

分部
fèn bù

46
Q

Translate to Chinese.

market trends

A

市场趋势
shì chǎng qū shì

47
Q

Translate to Chinese.

market channels

A

市场渠道
shì chǎng qú dào

48
Q

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purchasing patterns

A

采购模式
cǎi gòu mó shì

49
Q

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to break into the market

A

打入市场
dǎ rù shì chǎng

50
Q

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spot market

A

现货市场
xiàn huò shì chǎng

51
Q

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brand image

A

品牌形象
pǐn pái xíng xiàng

52
Q

Translate to Chinese.

country image

A

国家形象
guó jiā xíng xiàng

53
Q

Translate to Chinese.

retailer

A

零售商
líng shòu shāng

54
Q

Translate to Chinese.

hypermarket

A

大卖场
dà mài chǎng

55
Q

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mark up

A

标记
biāo jì

56
Q

Translate to Chinese.

sampling

A

抽样
chōu yàng

57
Q

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sales representative

A

销售代表
xiāo shòu dài biǎo

58
Q

Translate to Chinese.

sales commission

A

回扣
huí kòu

59
Q

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reduction, discount

A

减少折扣
jiǎn shǎo zhé kòu

60
Q

Translate to Chinese.

installment sale

A

分期付款销售
fēn qī fù kuǎn xiāo shòu

61
Q

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cash sale

A

现金出售
xiàn jīn chū shòu

62
Q

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consignment sale

A

寄售
jì shòu

63
Q

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exclusivity

A

排他性
pái tā xìng

64
Q

Translate to Chinese.

commission fee

A

佣金
yōng jīn

65
Q

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major retail outlets

A

主要的零售商店
zhǔ yào de líng shòu shāng diàn

66
Q

Translate to Chinese.

user

A

用户
yòng hù

67
Q

Translate to Chinese.

end-user

A

终端用户
zhōng duān yòng hù

68
Q

Translate to Chinese.

after-sales

A

售后
shòu hòu fú wù

Uncategorized (207 decks)

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