OWNERSHIP- CHANGING PATTERNS 1

Question 1

the concerntration of ownership:
BAGDIKAN 2004

Answer 1

in 1983 50 organisations owned the majority of us media, by 1992 it was 22, by 2014 and now 6 corporations in control of US. media

Question 2

british newspaper indsutry CURRAN

Answer 2

currently in uk 7 individuals dominate the ownership and content of uk - national daily and Sunday newspapper
eg news corporations > the time, the sun, Sunday times

Question 3

british newspaper indsutry- only two national newspaper groups

Answer 3

are controlled by companies rather than individuals eg TRINITY/MIRROR> daily mirror/sunday mirror/daily record , THE GUARDIAN MEDIA GROUP

Question 4

British broadcasting media

Answer 4

concentration in British tv> most content owned and controlled by ITVplc - owns 12/15 regional commercial franchises
satellite tv is owned by 3 companies> sky pc> 39% owned by Murdoch news corporation/virign/bt

Question 5

British broadcasting meda- Williams

Answer 5

fewer and fewer large companies inc own what we see hear read

Question 6

trends suggest

Answer 6

the number of companies controlling mass media significant shrunk in recent years

Question 7

the inc concentration media organs ions if the result of these major developments :
HORIZONTAL INTEGRATION
croteau and hoynes

Answer 7

one company buys different kind of media, the largest media groups own a range of media. mov of media corp into global market place
eg news corp owned by Murdoch, used to focus on newspapers but now has interest in radio film internet

Question 8

the inc concentration media organs ions if the result of these major developments :
VERTICAL INTEGRATION
croteau and hones

Answer 8

one owner acquired all aspects of production and distribution of a single type media product, to maximise profit
eg 5 hollywood companies dominated the film industry in early 20th c
film corporation not only make movies but distribute them to cinema chains eg Netflix

Question 9

the inc concentration media organs ions if the result of these major developments :
GLOBAL CONGLOMERATION AND TRANSNATIONAL OWNERSHIP

Answer 9

major media org operate across national boundaries
eg news corporation originated in AUS now operating on global scale, it produced over 17k newspapers in AUS AND UK owns 37 tv stations broadcasting internationally
-erosion of national boundaries mean media corporations can spread
-new international markets develop >smart phones, internet , social media

Question 10

the inc concentration media organs ions if the result of these major developments :
SYNERGY

Answer 10

media transnationals use their diversity to package their products in several diff ways to inc profit
a film> you ca get dvd soundtrack posters toys, all from the same company so they can inc profit eg Disney