MEDIA REPRESENTATION: CLASS 1 Flashcards
UPPER CLASS: NEWMAN
the wealthy have a positive representation, he focus on materialism and argues the media has a celeb culture and conspisous consumption such as domain of tv adverts focusing on high cost items such as cars and holidays. with celeb culture, celebs are protyaed in a positive light and if negative it is based on appearance not social matters such as inequality
alt man: upper class
focus on celebs in newspaper and magazines have doubled since 1980>2003 and national affairs have decreased 10%, brith of rpcness Charlotte headlined for 3 days
middle class
middle class are seen as the norm and they ar over rpreensted in the media, with mc being proffeisoanl jobs such as media workers, media is based of mc intreats ad presented them posivley such as tv programmes on hdolaisy and moving abroad as they have the income to do so, shows them as mannered and well respected
WORKING CLASS: NEWMAN
media tend to focus on the deviance that wc iddivulads may commit such as blue collar crime and benefit fraud rather than normal day to day activities of the wc
working class: curran and seaton
media focuses on wc aurdiicnes eg enwpspaers adopting a patronising attitude towards them, assuming w have no intreats in political diocese and as a result usually report dramatised ands simplistic coverage of these topics and assume they want celeb and sport stories eg the sun, combing the stoertyppe that wc lack intelligence and threat to society
however wc:
the media have been representing the wc in a sympathetic way and dignified realistic way
underclass: newman
portays the most destitute in society are neg or stereotypical, portayed in sati scale rather than human stories eg figures on unemployed not suffering or challenges
underclass: mckendrick
analyses a weeks output of mainstream media and found causes of poverty are explored in the media alongside structural contributors to poverty and conditions of the underclass eg jersey Kyle: Balme individuals and use them for entertainment
underclass webster
underclass are a social scum deserving of their social and economic plight> tv programmes such as seamless neg pretty those unemployment on benefits as immoral unless abusing state benefits. at 2015 election David Cameron spoke on this problem of those who choose a life on the dole> reinforces underclass are undeserving of state help
