Manage the Strategic Plan for a Meeting or Event Flashcards
What is the purpose of a mission statement in event planning?
To specify the purpose, philosophy, and target markets for the event.
What do goal statements specify in event planning?
How the event will achieve its mission.
Why is it important to work with event stakeholders?
To communicate and understand their goals.
What should be conducted to improve future events?
Surveys or evaluations.
What is the value of networking in event management?
To connect with resource people involved with previous hosting and event organization committees.
What should be developed to understand potential attendees?
A profile of potential attendees.
What key elements should be identified in event planning?
The planning cycle, sponsorship opportunities, human resources needs, and marketing.
What financial information should be compiled for an event?
Balance sheets, income statements, cash flow statements, and break-even analysis.
What should be compared to evaluate meeting event progress?
The progress should be compared to the mission statement, goals, and objectives.
What should be monitored to determine financial standing?
Cash flow.
What professional assistance should be listed for financial management?
Available professional assistance for financial management of an event.
What should be reviewed from previous events?
Evaluations and feedback.
What impacts should be determined regarding events?
Short- and long-term impacts.
What legislation must be complied with in event management?
Environmental, local zoning, human rights, health, safety, and labor legislation.
How can environmental awareness be integrated into event management?
By integrating it into meeting or event management.
What conservation practices should be applied in event management?
Reduce energy, reduce water consumption, and minimize pollution.
What should be measured regarding business or entertainment events?
The value of the event.
What plan should be developed for evaluating an event?
An event evaluation plan.
What critical information should be collected for an event?
Critical benchmarks.
What should be evaluated to determine event success or failure?
Collected event information.
What type of report should be developed after an event?
A summary report to evaluate the event and plan for future events.
What should be explained regarding event management?
A risk management strategy.
What risks should be identified that require insurance?
Risks associated with events.
What should be prepared for events regarding risk?
Risk management strategies.
