Hotel Sales Process Flashcards
What are strategies for increasing sales in the hospitality industry?
Strategies include enhancing room offerings, promoting local attractions, and optimizing commodity sales.
What is the impact of internet sales on the hospitality industry?
Internet sales have revolutionized booking processes, increased market reach, and enhanced customer convenience.
What are potential markets for group sales in hospitality?
Potential markets include corporate events, weddings, conferences, and educational groups.
What are sales strategies for event marketing in business?
Strategies include targeted promotions, partnerships with local businesses, and leveraging social media.
What are sales strategies for leisure/industrial customers?
Strategies include personalized packages, loyalty programs, and seasonal promotions.
What are the steps of the sales process in the hospitality industry?
Steps include prospecting, qualifying leads, presenting, handling objections, closing, and follow-up.
What are different sales promotions used in the lodging industry?
Promotions include discounts, package deals, loyalty rewards, and seasonal offers.
What are successful strategies for generating repeat business in hospitality?
Strategies include exceptional customer service, personalized experiences, and follow-up communication.
How are sales efforts tied to personal service in hospitality?
Sales efforts are enhanced by building relationships and providing tailored services to guests.
What are characteristics of an effective salesperson in hospitality?
Effective salespeople are communicative, responsive after the sale, and diligent in follow-up.
What are customer prospecting strategies for the hospitality industry?
Strategies include networking, utilizing social media, and attending industry events.
What are elements of the hospitality sales contract?
Elements include terms of service, pricing, cancellation policies, and liability clauses.
What are effective strategies for servicing hospitality meetings and individual guests?
Strategies include attentive service, customized arrangements, and proactive communication.
What are sales strategies for economic downturns in hospitality?
Strategies include offering value-driven promotions, flexible booking options, and cost-effective packages.
