7.1 Memory Systems Flashcards
Memory
a collection of several systems that store info in different forms for differing amounts of time
Stores
retain information in memory without using it for any specific purpose [like a computer hard drive]
Short term memory (STM)
memory store with limited capacity and duration [30 seconds]
Long term memory (LTM)
holds info for extended periods of time, if not, permanently [no capacity limit]
control processes
shift information from one memory store to another
attention
selects which info will be passed from sensory memory to STM
encoding
narrowing down our STM through the process of stocking info in the LTM systems
retrieveal
brings info in from LTM back into STM- becoming aware of existing memories [what you ate last week]
sensory memory
a memory store that accurately holds perceptual info for a very brief amount of time
Sensory memory: iconic memory
the visual form of sensory memory (held 1/2 - 1 second)
Sensory memory: echoic memory
the auditory form of sensory memory (5-10 seconds) [longer]
chunking
organizing smaller units of info into longer, more meaningful units [CBCHBOCTVCNN] - (CBC HBO CTV CNN)
Tip-of–the-tounge (TOT)
phenomenon when you are able to retrieve smaller sounding words, or words that start with the same letter… but can’t quite retrieve the word you actually want
serial position effect
in general, most people will recall the first few items from a list and the last few items, but only 1 or 2 from the middle [super bowl ads]
proactive interference
process in which the first information learned (list of words) occupies memory, leaving fewer resources left to remember to newer information