Internal Analysis

Question 1

What are the components of the Internal Environment Analysis?

Answer 1

Company, Corporate Partners, Competition

Question 2

When analyzing the company, what do we look for?

Answer 2

Resources (e.g., financial, technological, assets) and Capabilities (e.g., systems, marketing, manufacturing)

Question 3

When analyzing corporate partners, what do we look for?

Answer 3

Suppliers, Distributors, Marketing Partners

Question 4

When analyzing the competition, what do we look for?

Answer 4

Direct competition (other companies producing the same product) and Indirect competition (other companies that produce a product that will cause a decline in interest)