2.2 psychological research methods Flashcards
naturalistic observations
observing participants in real world contexts and taking a record of their behaviour
surveys/ questionnaires
involves having individuals provide answers to a series of questions
correlational reseach
provides a measure of the degree of association b/w two variables
positive correlations
when higher values on one variable tend to co-occur with higher values on another
negative correlation
when higher values on one variable tend to co-occur with lower values on another
positive correlations generate correlation co-efficients between
0 and +1
negative correlations generate correlation co-efficients between
0 and -1
strong correlations between variables (+ive or -ive) do not mean that there is a ________ ____________ b/w the two variables
causal relationship
causal direction problem
ex. if curly hair were positively correlated with more fun, we wouldn’t know whether :
1. curly hair causes more fun
2. having fun makes hair curly
third variable problem
maybe some other variable causes both curlier hair and a greater sense of fun, ex genes / pills
experiments
are uniquely designed to provide answers about the causal relationship b/w variables
-they allow this because they involve manipulation of one or more variables
random assignment to experimental conditions
helps to ensure that participants in te two groups are roughly equal on all other important characteristics
confounding variables
variables that differ b/w experimental conditions tother than the one that the experimenter seeks to manipulate (bad to have in an experiment)
independent variables
the variable or (s) being manipulated in an experiment
dependant variable
the variable or (s) being measured in an experiment