Week 23: Social Thinking and People in Groups Flashcards
Collectivism
Belief system that emphasizes the duties/obligations that each person has toward others
Culture
a pattern of shared meaning and behaviour among a group of people that is passed from one generation to the next
Individualism
belief system that exalts freedom, independence, and individual choice as high values
Person-situation interaction
the joint influence of person variables and situational variables
Social cognition
the study of how people think about the social world
Social neuroscience
the study of how our social behaviour both influence and is influenced by the activities of our brain
Social influence
process through which other people change our thoughts, feelings, behaviours, and through which we change theirs
Social norms
the ways of thinking, feeling, or behaving that are shared by group members and perceived by them as appropriate
Social situation
the people w whom we interact every day
Social support
the perception or actuality that we have a social network that can help us in times of need and provide us w a variety of useful resources (ex. advice, love, money)
attitude
psychological tendency that is expressed by evaluating a particular entity w some degree of favour/disfavour
Attitude consistency
for any given attitude object, the ABCs of affect, behaviour, cognition are normally in line w each other
attitude object
a person, a product, or a social group
attitude strength
importance of an attitude, as assessed by how quickly it comes to mind
expert communicators
perceived as trustworthy because they know a lot about the product they’re selling
Forewarning
giving people a chance to develop a resistance to persuasion by reminding them that they might someday receive a persuasive message, and allowing them to practice how they will respond to influence attempts
high-self monitors
those who tend to attempt to blend into the social situation in order to be liked
Inoculation
building up defences against persuasion by mildly attacking the attitude position
Low-self monitors
those who are less likely to attempt to blend into the social situation in order to be liked
Psychological reactance
a reaction to people, rules, requirements, or offerings that are perceived to limit freedoms
Self-monitoring
individual differences in the tendency to attend to social cues and to adjust one’s behaviour to one’s social environment
Spontaneous message processing
when we accept a persuasion attempt because we focus on whatever is most obvious or enjoyable, without much attention to the message itself
Subliminal advertising
occurs when a message, such as an advertisement or another image of a brand, is presented to the consumer without the person being aware that a message has been presented
theory of planned behaviour
the relationship between attitudes and behaviour is stronger in certain situations, for certain people/attitudes