unit 2 product considerations

Question 1

product

Answer 1

business most make sure that the customer will buy the product
businesses must think about how many types of different products that they will produce
product range
they need to consider whether it needs updating

Question 2

image and design

Answer 2

customers buy products usually if it has a good design and image
hard to tell whether a business sells due to its image or design

Question 3

design

Answer 3

exterior appearance of product

Question 4

image

Answer 4

fairtrade etc.

Question 5

invention

Answer 5

a new product that never existed before

Question 6

innovation

Answer 6

a update to a old product e.g planes or a bank using the internet

Question 7

difference between invention and innovation

Answer 7

internet was and invention, banks using the internet for banking is an innovation

Question 8

research and develpoment

Answer 8

improving on old products such as doing market research and making prototypes

Question 9

branding

Answer 9

a brand is a name term design symbol or any other feature that identifies one seller s goods or service as distinct from those other sellers AMA