Decision Making Flashcards
what are the 3 types of decision making?
- operational
- tactical
- strategic
what are operational decisions?
- short term decisions
- made on a day to day basis
what are operational decisions made in response to?
relatively small issues but sometimes important problems that arise daily or weekly. so are routine and repetitive.
e.g. customer complaints
who can make operational decisions?
all members of staff but mainly lower level managers and supervisors.
do operational decisions carry a low or high financial risk?
low
what are tactical decisions?
medium term decisions (affect the business for 6 months to 5 years)
who are tactical decisions made by?
middle managers
what are tactical decision made to do?
help to achieve strategic decisions.
e.g. new market campiagn
what is the financial risk of tactical decisions?
minimal
what are strategic decisions?
long term decisions 5 to 10+ years.
what do strategic decisions involve?
making choices about general aims and targets of a business. these decisions shape the direction of the business/
what are the negatives of strategic decisions?
- long time to implement
- very difficult and expensive to reverse
what is the financial risk of strategic decisions?
high financial risk
who can make strategic decisions?
senior management
what does centralised decisions involve?
1 central HQ where decisions are made, which these are then filtered through all of the branches so that they are all run the same, consistent way.
who is responsible for centralised decisions?
senior management