Business environments Flashcards

1
Q

Microenvironment

A

-Refers to the business itself, which is characterized by all the functions within the business

-It refers to the internal environment in which the business operates

-Full control

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2
Q

Market environment

A

-Refers to the immediate external environment

-Refers to the components immediately outside the business

-Limited control

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3
Q

Macro-environment

A

-Refers to the external environment that is directly outside the market environment

-Refers to the uncontrollable factors outside the business

-The external factors affect the operations of the business

-No control

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4
Q

Common challenges for microenvironment

A

-Strikes
-Difficult employees
-Lack of vision
-Outdated objectives

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5
Q

Common challenges for the Market environment

A

-Competition
-Supply shortages
-Changes in customer behaviour
-Socio-cultural factors

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6
Q

Common challenges for macro-environment

A

-Political changes
-Labour restrictions
-Globalisation changes
-Technological advances

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