Advertising discourages people from being different individuals by making us want to be and to look the same. Flashcards

1
Q

Advertising discourages people from being different individuals by making us want to be and to look the same. To what extent do you agree or disagree?

A

Introduction:

  • whether advertising has a major influence on the growing similarity of ppl’s lifestyle in the modern world.
  • I partly agree with this opinion for a number of reasons.

Body:

  • Advertising encourage ppl to have the same lifestyle
    + Many people buying products of the same manufacture,
    + Advertising campaigns of multinational companies > so successful > their products almost dominate the market.
    + smaller > cann’t compete > buy from famous brands
    + Focus on children >shape children’s lifestyle > sell more product in future.
  • people have the tendency to copy others’ lifestyles without being affected by advertising
    + Many young people are trying to emulate the fashion styles of their idols
    + Many Vietnamese youths manage to purchase the same clothes, … dye their the same hair as their stars do
    + People can also turn to their social relations for advice when they need to buy something.
    + Junior citizens usually ask their friends before they come to a final decision on buying a smart phone.
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