8- Alternative Theories Flashcards
2 accounts challenging the original theory of cognitive dissonance
Self-perception theory, impression-management theory
Who came up with self-perception theory?
Bem, 1967
What is the key idea of self-perception theory?
We interpret our actions in the same way that we interpret actions of others
What does self-perception theory suggest that dissonance effects are due to?
A non-motivational, cognitive process of inferring one’s attitude from own behavior
How did Blasovich et al investigate self-perception theory?
Participants wore VR headsets and saw of virtual avatar of: (1) own avatar exercising, (2) someone else’s avatar exercising, (3) own avatar standing still
What were the 2 effects Blasovich et al found from people who watched their own avatar exercise?
- Higher belief that they could exercise successfully
- Engaged in more physical exercise
What was Blasovich et al’s proteus effect that they found?
Behaviour conforms with digital behaviour
What is impression-management theory also called?
Self-presentation
Who came up with impression-management theory?
Goffman, 1959
What is the key idea of impression-management theory?
We control how others perceive us in an attempt to achieve social identity
What did Tedeschi et al suggest?
Individuals want to manage impressions by showing consistency so they can influence others
What did Tedeschi et al find?
No genuine attitude change- participants faked attitude change after lying for only $1 to maintain a positive impression
4 impression management techniques
- Conform to contextual norms
- Emotion suppression
- Flattery
- Consistency
How did Schlenker and Leary apply Yerkes-Dodson law?
We don’t present a false self if we don’t feel motivated to present a false self