week 3 Flashcards
universal facial features
symmetry and averageness (no abnomalities)
why do we think average is good
bc of familiarity
they are easy to process
why is we think symmetry is good
good genes, stable development, fighting off pathogens in the womb
symmetrical faces also have better physical and mental health
infants prefernce to attarctive faces indicates that
attarctive isnt a socially constructed its innate
universal personality features
kind, depdendable, mature, intelligent, emotionally stable
can personality affect perceptions of physical attractiveness
yes
tina fey thing
mate dollar task M vs F
men spend more on attarctiveness and women spend more on social level
why r there dif mating stategies
bc they pass on their genes in dif ways
parental investment theory
women invest more time then men and they want a helper and so they are choosier they need resources
men only need one fertile mate so theyre less choosy
evidence for parental investment theory
sea horse is reversed
women vs men ideal WHR
W=0.7
M=0.9
women 0.7whr
fertility, carrying child to term, getting pregnant
men sensitive to fertility cues
youth and physcial attarctiveness (younger women more fertile)
waist to hip ratio (0.7)
fertility is also longer hair and fuller lips
women sensitive to cues of social status
older age and domiance bc more to invest in offspring
sex differences M vs W
W- WHR 0.7, breasts
M- whr 0.9 (not too important), shoulder (protectors) , height (status, dominance)
which culture is most likely to care aout the 0.7
traditional/less sexually egalitarian cultures
blind men and whr
still true at 0.7 so its innate not socially learned
challenges to evolutionary perspective (4)
1- some parts of attractiveness like weight vary across cultures
2- same sex attarction has same patters like whr (but no direct fertility)
3- assumption that women relied on partner for resources
4- does not replictae in speed dating (ppl only care abt who is the most physically attracttive)
social role theory
dif biology leads to different role adoption
socialzation to encourage role consistent traits
male role often associated w statis and power
womens mosr direct route to access to high status resources was through male mates
evidnce for social role theory (3)
1- sex differnces in preferjce for statis redued in more female empowered cultured
2- prefernce for goof providers decreased
3- imagining self in homemaker role increases prefernces for older mates who are good provders and vice versa
do opposites attract
no we like ppl similar to us
like similar names
same goes for negative traits
what matters more percived or actual similarity
percieved
matching hypothesis
ppl pair up w others who are equally physically attractive
- some for friends
when matching is minimized
when u know them for a long time
who prefers which face
we like the face we see in mirror
others like wjat they see
mere exposure attitudes
previous exposure will later show a preferences
mere exposure in media
why instagram ads work so well
women who attened a greater number of lectures were more or less liekly
more classes = more liekd
will mere exposure worm if u dont initally like the person
no - need at least a neutral feeling
Proximity: Westgate Housing Study
Married MIT students randomly assigned to one of 17
buildings in a housing complex isolated from the rest of the
city
Virtually no one knows anyone in the complex beforehand
Simple question: Who ends up liking whom?
65% of the residents had at least one friend who lived in
their own building
But those living in the same building represented only 5%
of all residents
How Does proximity Work
We have an increased opportunity to meet people who live
close to us.
2. We tend to like novel stimuli more after we have been
repeatedly exposed to them (mere exposure).
Misattribution of Arousal
Capilano suspension bridge study
(Dutton & Aron, 1974)
* sometimes called 2 factor theory of emotion
also the heartbeat thing
Scarcity
Perceived scarcity
“Closing time” study
Local bars at 9 pm, 10:30 pm and 12
am
does not work for pictures - only for physical
rate ppl of opposte sex higher the closer u r to cloding
Culture and food
Role of hunger: attractiveness before
and after leaving college dining hall
Maybe not (Jin et
al., 2020)
scare = desireable
The Cheerleader Effect
ppl rated higher in groups than indivudally
cheerleader effect works how
averagness
perfernce for avg facial features works why
familiarity and similarity
meere exposure effect works why
familarity
attarctiveness matching why
similarity
attractuvee ss mathing decreasubf w aquantaship works why
familiarity
