Unlikely Relationship Between Differentiation And Newcomer Conformity - Richardson Flashcards
Why is the study important?
It explains the role of status in relation to the resistance of conformity
What is the aim?
To test the effects of information on newcomers willingness to agree to group decisions
How many male and female students were used?
84
How were they assigned and to what?
Randomly assigned to same sex groups comprising of 3 people
What were 2 and 1 people of each group?
2 were confederates and one was naive
What were the naive participants led to believe?
That they were newcomers to the team
What happened within each time?
Each member introduced themselves, confederates always going first - described biographical details of themselves
What did the teams look at information about?
Two stock companies and decided which one to invest money in
What happened in teams where confederates were a high status?
Participants conformed to the group decision