Types of conformity

Question 1

What is conformity?

Answer 1

yielding to group pressure

Question 2

What did Kelman in 1958 propose?

Answer 2

3 types of conformity

Question 3

Compliance? (Claim to support a football team because others of your age do and don’t want to be ridiculed)

Answer 3

• publicly going along with majority influence to gain approval
• desire to fit in and is weak form of compliance

Question 4

Identification?(army, you adopt their beliefs but when you leave you don’t)

Answer 4

• public/private acceptance of majority influence to gain group acceptance
• when membership to group is desirable and is temporary

Question 5

Internalisation?(Buddhism/religion)

Answer 5

• public/private acceptance of majority influence through adoption of groups belief system
• long lasting and strong