Social Processes, Attitudes, and Behavior Flashcards
Social facilitation
Tendency of people to perform at a different level based on the fact that others are around. People sometimes perform better on tasks when others are around.
Deindividuation
Loss of self-awareness in large groups, which can lead to drastic changes in behavior.
Bystander effect
Observation that when in a group, individuals are less likely to respond to a person in need
Peer pressure
Social influence placed on individuals by others they consider equals
Group polarization
Tendency toward making decisions in a group that are extreme than the thoughts of the individual group members
Groupthink
Tendency for groups to make decisions based on ideas and solution that arise within the group without considering outside ideas. Ethics may be disturbed as pressure is created to conform and remain loyal to the group.
Culture
Beliefs, ideas, behaviors, actions, and characteristics of a group or society of people
Assimilation
Process by which a group or individual’s culture begins to melt into another culture
Multiculturalism
Encouragement of multiple cultures within a community to enhance diversity
Subcultures
Group of people within a culture that distinguish themselves from the primary culture to which they belong
Socialization
Process of developing and spreading norms, customs, and beliefs
Norms
Determine the boundaries of acceptable behavior within society
Agents of socialization
Family, peers, school, religious affiliation, and other groups
Stigma
Extreme disapproval or dislike of a person or group based on perceived differences from the rest of society
Deviance
Violation of norms, rules, or expectations within a society
Conformity
Changing beliefs or behaviors in order to fit into a group or society
Compliance
When individuals change their behavior based on the requests of others. You can do this by foot-inthe-door technique, door-in-the-face technque, lowball technique, and thats-not-all technique
Foot in the door technique
The foot in the door technique is a compliance tactic that assumes agreeing to a small request increases the likelihood of agreeing to a second, larger request. So, initially you make a small request and once the person agrees to this they find it more difficult to refuse a bigger one
Door in the face technique
Following up a big request with a small request..opposite of foot in the door
Lowball technique
The low-balling technique is a persuasion tactic in which an item is initially offered at a lower price than one expects in order to get the buyer to commit; then the price is suddenly increased. … The low-balling technique is commonly used among salesmen and advertisers.
Thats not all technique
that’s-not-all-technique. a sales technique in which the persuader makes an offer and then adds something extra to make the offer look better before the target person can make a decision.
Obedience
Change in behavior based on a command from someone seen as an authority figure
Attitude
Tendency toward expression of positive or negative feelings or evaluation of something
Components to attitude
Affective, behavioral, cognitive
Functional attitudes theory
There are four functional areas of attitudes that serve individuals in life: knowledge, ego expression, adaptability, and ego defense
Learning theory
Attitudes are developed through forms of learning: direct contact, direct interaction, direct instruction, and conditioning
Elaboration likelihood model
Attitudes are formed and changed through different routes of information processing based on degree of elaboration (central route processing and peripheral route processing)
Central route processing
The central route to persuasion consists of thoughtful consideration of the arguments (ideas, content) of the message.
Peripheral route of persuasion
The peripheral route to persuasion occurs when the listener decides whether to agree with the message based on other cues besides the strength of the arguments or ideas in the message.
Social cognitive theory
Attitudes are formed through observation of behavior, personal factors, and environment