Nudge Chapter 3 Flashcards
Why do social influences work?
People learn from others and because it is the most easiest way to nudge people
What are the two categories for social influence?
Information and peer pressure
What is information?
If people do something or think something then you start to do it because you might think it is the right thing to do.
What is peer pressure?
You go along with what other people do or say because you will feel bad if you don’t
What is the asch experiment?
The experiment where strangers were asked a question and many responses with the wrong answer. It was found that even when most gave the wrong answer and people knew the right answer, they wouldn’t speak out and say the right answer. It showed that people conform to what the majority say even when they know that they are wrong.
What is the effect of confidence?
People assume that if a person is confident then the person must be correct
What is collective conservatism?
The tendenct of groups to stick to established patterns even as new needs arise
What is an example of collective conservatism?
Using ties even though there is no purpose
What happened as a result from the HPV immunization?
An example of social influences where schools in Colombia wanted to deal with the HPV virus and many girls had adverse reaction which caused a chain reaction of girls being admitted to the hospital. Although it was not caused by the HPV vaccine, it was a psychogenic reaction
What is pluralistic ignorance?
Ignorance on the part of all, or most about what other people think
What is an example of pluralistic ignorance?
Following traditions not because we like them but because we think that most people like it
What is the towel example in hotels?
Wording as “guests” to help reuse towels made hotel guests actually reuse them.
