Entity/Environmental Relationship Analysis Flashcards
1
Q
The assessment of relationship between internal and external environment can be carried out through what analysis….?
A
SWOT Analysis
2
Q
What is SWOT Analysis?
A
Analysis that develops a profile of internal Strengths and Weaknesses and external Opportunities and Threats
3
Q
What is the SW in SWOT concerned with ?? (Internal or external)
A
Internal
S- Resources and capabilities that provide relative competitive advantage
W- Shortcomings that place the entity in a competitive disadvantage
4
Q
The OT in SWOT is concerned with Internal or external environment?
A
EXTERNAL
O- Chances to benefit from new or unmet demand in the market
T- Chances of adverse consequences of external forces
